NAIAS: BMW ActiveHybrid 3, 335i "Lines"

Jack Baruth
by Jack Baruth

The new 3! All new! And it looks like it finally has some decent brakes. About three and a half inches longer, it’s also now finally available in Audi “Atmospheres” the Sportline / Luxuryline / Modernline trim levels that BMW has used, in one fashion or another, in Europe for Averylongtime.

Engine choices are what we expected, more or less: the two-liter four-cylinder turbo for the Increasingly Inaccurately Named Three Twenty eight Eye, a 306-horsepower revised turbo six for the 335i, and the ActiveHybrid. 335 horsepower was the number I heard during the press preview, along with 37mpg. It’s a tempting combo, for sure, and it underlines the previous BMW strategy undertaken with the X6 of making the hybrid a big power ride.

The new 3 is aggressive-looking and I’m pretty sure I saw (and photographed) some non-sliding-caliper brakes on the 335i. That’s a good sign for those of us who want to track these cars. Transmission choices are six-speed manual and eight-speed automatic for the non-hybrids, but the press conference was vague about the hybrid transmission.

Also at the show: the i8 from Mission:Impossible. As a concept car, it is certainly shiny.


















Jack Baruth
Jack Baruth

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  • W.Minter W.Minter on Jan 10, 2012

    Correct my if I'm wrong: the F30 hybrid powertrain is similar to the F10's, audi a6, q5 & vw - ZF 8 speed auto, Li-ion, starter generator (= motor) instead of torque converter. Fits in FWD, RWD and AWD layouts.

  • Bandagraph Bandagraph on Jan 10, 2012

    Bring us the 1 series hatch. I was just in London and I'm in love with it. 1 series M Hatchback could be the return of the S54 M coupe....which about 5 people would buy.

  • Theflyersfan I wonder how many people recalled these after watching EuroCrash. There's someone one street over that has a similar yellow one of these, and you can tell he loves that car. It was just a tough sell - too expensive, way too heavy, zero passenger space, limited cargo bed, but for a chunk of the population, looked awesome. This was always meant to be a one and done car. Hopefully some are still running 20 years from now so we have a "remember when?" moment with them.
  • Lorenzo A friend bought one of these new. Six months later he traded it in for a Chrysler PT Cruiser. He already had a 1998 Corvette, so I thought he just wanted more passenger space. It turned out someone broke into the SSR and stole $1500 of tools, without even breaking the lock. He figured nobody breaks into a PT Cruiser, but he had a custom trunk lock installed.
  • Jeff Not bad just oil changes and tire rotations. Most of the recalls on my Maverick have been fixed with programming. Did have to buy 1 new tire for my Maverick got a nail in the sidewall.
  • Carson D Some of my friends used to drive Tacomas. They bought them new about fifteen years ago, and they kept them for at least a decade. While it is true that they replaced their Tacomas with full-sized pickups that cost a fair amount of money, I don't think they'd have been Tacoma buyers in 2008 if a well-equipped 4x4 Tacoma cost the equivalent of $65K today. Call it a theory.
  • Eliyahu A fine sedan made even nicer with the turbo. Honda could take a lesson in seat comfort.
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