Black Is Dead: China Introduces Colored Tires
TTAC readers certainly were fascinated with the fascination with white wall tires on the part of the Chinese military (the white is just painted on, don’t worry, and the paint easily comes off.) Now for something REALLY whacky:
What about pink tires under your pink Ferrari California? In China, this is made possible by Double Star Tires from the great city of Qingdao in Shandong province. Double Star developed a patented process to make tires in any color. Fittingly, this new product is called ‘Rainbow.’ The bonbon-colored tires will hit the market soon and likely with great success. At least in China.
Here, the colored tires come down the production line. Double Star sees many possibilities. Apart from adding some color to the otherwise average automobile, there could be green tires for the military, red for the fire department, yellow for school buses. You get the idea. It is not yet clear how much a set of pinkies will cost. Double Star only said the colored tires will be ‘slightly more expensive’ than standard black.
This should be a very popular color in China.
Bright yellow, green and pink at a trade show. Quite a contrast to the uniform color of the uniforms.
I think this is a great idea. Next step is to make tires with more than one color, or fluorescent colors, or some truly rainbow-tires, or pink with white dots, or tires with cartoons on it. Hello Kittie tires? Rainbow tires for, you know?
China, the land of opportunity.
Dutchman Tycho de Feyter runs Carnewschina, a blog about cars in China, from Beijing, China. He also collects die-cast models of Chinese cars.
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