Saab Goes Into The Supplier Business

Edward Niedermeyer
by Edward Niedermeyer
saab goes into the supplier business

It’s been a tough 2010 for Saab, which is trying to survive on a $40k sedan, a bunch of holdover models and the promise of a Cadillac SRX clone (coming Spring 2011). Sure there are plans for future cars, but no money to develop them. Meanwhile Saab’s US sales are down 44 percent through November of this year, with only 4,371 units moved (3,721 of which were 9-3s). So with the Swedish government probably wondering why it helped keep the struggling automaker alive, it’s funding a transmission development program staffed by Saab engineers. Bloomberg reports:

Saab and Fouriertransform AB, the Swedish government’s venture-capital firm, will staff the company with about 50 engineers from Saab’s powertrain division… The venture, which will be formed at the start of 2011, will develop transmission systems, such as gearboxes, for Saab and other carmakers

Saab is already jointly developing electric AWD systems and drivetrains in a venture with the supplier American Axle, making the deal with Fouriertransform its second JV in the supplier realm. Analysts hail the move as “a move in the right direction,” and given the brand’s recent history of selling new cars (or lack thereof), it’s hard to disagree. These supplier-side deals are the most pragmatic moves Saab has made since being booted from the GM empire.

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  • Jesse Jesse on Dec 23, 2010

    Well, my previous comment didn't seem to make the cut, but I still want to see some facts to back up this claim: "Sure there are plans for future cars, but no money to develop them." Everything I have read indicates that they will have 3 new model out in the next 2 years: the 9-5 wagon, the 9-4X and the all new 9-3.

  • Anchke Anchke on Dec 23, 2010

    Plus, imho, the Saab brand image is positive, at least in my neck o' the woods. (New England) My family fleet consists of two '99 Saab 9-5s, a newish Lexus ES 350 and a CR-V with awd. For the ideal combo of motoring fun and function, I much prefer the Saabs.

  • Tyler Armstrong Tyler Armstrong on Dec 23, 2010

    Regardless, of all the crazy quirky cars out there, I love Saab....and would love to have one for my Sunday road trips.

    • Signal11 Signal11 on Dec 25, 2010

      Really? Because at this point, Saab is quirky like the guy who shows up at the party wearing a funny hat thinking he's funny.

  • Tyler Armstrong Tyler Armstrong on Dec 25, 2010

    Next time you have a party sir, i will arrive in a Saab wearing my funny hat.