Wild Ass Rumor Of The Day: BYD After Maybach?

by Edward Niedermeyer

Published: March 29th, 2010

wild ass rumor of the day byd after maybach

Chinese site auto.sina.com [via thetycho.com] has a belly-laugher of a wild-ass rumor: they say BYD has its eye on Daimler’s zombie luxury brand Maybach. The rumor is clearly based on the fact that BYD and Daimler recently closed a cooperation deal, in which they will jointly build vehicles in China for sale under a new brand name. But beyond that, there’s not much to go on. From what I can tell from the Google Translate version of the story, auto.sina.com seems to have an anonymous source in BYD that on March 23 divulged:

BYD is on the matter and approached Daimler, Daimler announced soon abandoned the brand, BYD Auto will soon be underway acquisition action.

Technically, there may still be a chance for Maybach, but it’s certainly not looking good. Daimler’s honchos admit “privately” that the brand is over, but will the Germans hand over the once-proud name to “Hand-Build Your Dreams”? And if they do, what on earth would BYD slap the double-em badge on? The mind boggles. Luckily, auto.sina.com provides appropriately absurd options for describing your reaction…

#Branding #BYD #China #Daimler #Maybach #WildAssRumorOfTheDay

Edward Niedermeyer

More by Edward Niedermeyer

Comments

Join the conversation

2 of 11 comments

Ash78 on Mar 30, 2010

I'm somewhere between Gun Draft and Title Party on this.

Like Reply
Mtymsi on Mar 30, 2010

Since the Maybach's styling looks like a Chinese car (Chinese designed and built limo for high ranking party members) that's a perfect match.

Like Reply

Recent Comments

ToolGuy Weather was cooler yesterday and there was a slight noise on startup several hundred miles from home. We better add 'water pump' to the watch list for the daily driver. Can you remind me when we get home? Thanks.
ToolGuy Is it pronounced BMW (-"uh") or BMW (-"eh")?
Tassos This makes zero sense. IF Stellantis' dismal showing is indeed HIS fault, why keep him another 14 months AT LEAST? The Billions of extra losses will be 100 times more than the few millions they would give him for early termination. But I am pretty sure it is NOT his fault, but the DISMAL PRODUCT he had to work with. ..................Maybe it will take more than 14 months to find a DECENT REPLACEMENT for him?
3SpeedAutomatic 66 yr old retiree. Had ‘12 Ford Escape at $780 each six months. Recently replaced with ‘22 Passport $900 each six months. Liability at max ($250k), plus comp/collision on each due to many in Louisiana without auto insurance. Could not afford uninsured motorists for that would double premium.Latest scam are those with temporary license plates on older cars. Sign that they don’t have insurance. Temporary tags are easily duplicated. Getting out of hand. 🚗🚗🚗
ToolGuy That red and white 1963 would be a nice candidate for an EV conversion. (I am not the first person to think of this; one sold at Barrett-Jackson last year)