HUMMER Dies On Monday

Edward Niedermeyer
by Edward Niedermeyer

According to the Detroit News, production of Hummer H3 and H3T models at its Shreveport, LA plant will stop on Monday, as the in-limbo brand watches its sales collapse. H3 and H3T models account for about a quarter of the Shreveport plant’s capacity, and Colorado and Canyon platformmates will continue to be produced. Meanwhile, the deal to sell the Hummer brand to Chinese firm Sichuan Tenzhong remains unconsummated, reportedly held up by the Chinese government. So when will Hummers go back into production? “When a sale is complete, once marketing kicks back in and there is new interest and enthusiasm, production will fire back up,” says a Hummer spokesman. In other words, never. It’s been a fun ride, Hummer. Thanks for the memories!

Edward Niedermeyer
Edward Niedermeyer

More by Edward Niedermeyer

Comments
Join the conversation
5 of 28 comments
  • Joe McKinney Joe McKinney on Jan 13, 2010

    The Hummer's macho, ultimate SUV image was also hurt by all of the news footage of military Hummers burning by the roadside in Iraq.

    • Mpresley Mpresley on Jan 13, 2010

      I really doubt that. No one in their right mind would blame a vehicle "burning by the roadside" after being hit by heavy fire. Most people understood that these were not tanks or armored carriers. Those things happen in war, in case you didn't know.

  • Psmisc Psmisc on Jan 13, 2010

    The Chinese have dodged this one. Seeing how messed up China's traffic and air quality are, vehicles like these are the last things they need.

  • Libertyman03 Libertyman03 on Jan 13, 2010

    I could care less about Hummer. Good riddance to bad rubbish, I say. But, that picture. Poor little Toyota Echo. I think it's a Toyota Echo. In any case, that should tell you what I think about Hummer.

  • Canucknucklehead Canucknucklehead on Jan 14, 2010

    With the demise of Hummer, (thank God) I am left to wonder in what shape GM would be if it had invested the billions Hummer ate up on a car that compete with the Civic and Corolla.

Next