Autoblog Reader Spies New Lincoln MKT. Way-Hey!

autoblog reader spies new lincoln mkt way hey
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  • No_slushbox No_slushbox on Oct 22, 2008
    Brian E : If they wanted to be bold they would pay tribute to the classic Continentals and give it suicide doors. As you allude to, the only real difference between a minivan and large a car based SUV is whether it has sliding or conventional doors. Sliding doors have advantages and disadvantages, but the American public will not accept an upscale vehicle with sliding doors – a minivan. It has to be a car based large SUV. Those who don't want to drop their kids off in a Honda or Toyota use an Acura MDX or a Lexus RX. The chances that this can compete against the MDX and RX are already low. If they put sliding doors on it they would be non-existent.

  • Billc83 Billc83 on Oct 22, 2008

    Not sure how true this is, but an interesting anecdote nonetheless: I heard somewhere that Lincoln was using the “MK” naming system because it makes it more difficult to say, “I drive a Town Car/Continental/Navigator.” People presumably must place “Lincoln” in their answer. Just goes to show you how far the brand has fallen. I'm not for the new Lincoln naming system either; I feel it's further diluting the brand! Lincoln Marks of yore used to be personal luxury land yachts. It was Lincoln’s counterpart to the Eldorado. Of course, personal luxury coupes went out of favor, and Ford pulled the plug. These new MKS/MKX/MKT designations seem a (somewhat desperate) attempt to make any connection to the past. But the only thing a modern MKT shares with the Mark IIIs and IVs of yesterday is gross weight. That being said, I’m not too happy with Cadillac’s new naming direction either.

  • Areitu Areitu on Oct 22, 2008

    I was hoping for suicide doors.

  • Richard Chen Richard Chen on Oct 22, 2008

    Calling it the MeerKaT makes it easier to pronounce.

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