Daily Podcast: GM's Nickel
Since TTAC began, GM has never deigned to address or correct a single General Motors Death Watch. The automaker's PR department has also declined numerous invitations to post a guest editorial on this site. And there's never been a single "official" comment in the comments section by a single GM employee. Not one. And yet, of course, GM wants to be Web 2.0. We've already chronicled the half-assed attempt at e-glasnost known as gm.next.com. As the company is unwilling/unable to engage in anything remotely resembling open, honest and frank online dialogue with their critics and customers, it seems that they've shifted tack. While keeping his low profile, GM PR Supremo Steve "attitude is key to a successful career in public relations" Harris has launched a charm offensive with [relative to Edmunds, kbb, etc.] small bloggers and webslingers. And by charm offensive I mean, of course, payola. The General has taken to providing all-expenses-paid trips to the auto shows for small sites. Gaywheels.com went to Detroit on GM's dime (don't tell the AFA). Askpatty.com and automobilesdeluxe.blogspot.com are headed to the New York Auto Show at GM's expense. I'm sure there are plenty more. I call on all websites accepting GM's largesse to declare it in any and all copy generated at the show, and make sure it's included in their tax returns, and trust that they will do no such thing.
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