Tag: MLK

By on January 15, 2021

Irina Qiwi/Shutterstock.com

Hey gang, the boss here.

Thanks to a directive from our corporate masters, we’re off on Monday.

(Read More…)

By on February 6, 2018

Image: FCA

Far be it for us to suggest ulterior motives in an automaker’s marketing strategy (!). Unless you’re living in a primitive earthen hut with no electricity and using a rocky coastline as a latrine, you’ve no doubt heard of the hubbub surrounding Ram’s Super Bowl ad, which placed images of hard-working Americans alongside the words of slain civil rights leader Martin Luther King, Jr.

Oh, and there was a 2019 Ram 1500 in there, too, working hard, as Rams are known to do.

By the time a dejected Tom Brady flew out of Minneapolis in his fashionable dress coat, collar popped, Fiat Chrysler’s “Built to Serve” ad had the Twitterati spinning on the floor, foaming at the mouth. A controversy was born. But is this a rare example of the target of online scorn…winning? (Read More…)

Recent Comments

  • RHD: This is the last hurrah for internal combustion engines. Development money should be going to electric...
  • RHD: It will look amazing, too, balanced on the two front wheels.
  • Dan: Keystone wasn’t one decision this January that wouldn’t have affected production nor prices 6 months...
  • ajla: EVs becoming a normie culture war battleground will be bad for everyone so I’m sure it will happen.
  • ajla: The Keystone Pipeline decision may not be impacting current prices but I do think it is worth debating the...

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Mark Baruth
  • Ronnie Schreiber