Fired Ewanick's Soccer Deal Backfires: Manchester United Fans Boycott Chevy

Devotees of the Manchester United soccer club call for a boycott of the products made by the club’s sponsors. This famously includes Chevrolet. Last Monday, GM signed a seven year contract with Manchester United. A day before, GM’s Chief Marketing Executive Joel Ewanick, the architect of the deal, was fired. Manchester United supporters are opposed to their club going public on Wall Street. To put pressure on the Glazer family to ditch the plan, they ask the public to stay clear of the products of the club’s sponsors.

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Ewanick And GM: The Leaks Continue, Someone Fetch Depends

If this feels like the Manchester United and Ewanick day, so be it. If we’d pass up these morsels, we’d be accused of selective reporting. As a result of the torrent of leaks, we are now led to believe that the Manchester deal is what the Business Insider calls “one of the biggest marketing contractual screwups of all times.”

According to the leaks to Bloomberg …

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What Do AIG And GM Have In Common? TARP, And Sponsorship Of Manchester United

While bloggers and the MSM are gobbling up the red herrings served by the deep throats at GM, some people are connecting the dots. They even drew a map. If you are concerned about U.S. taxpayer’s money leaving for Old Blighty, you want to read on. Don’t do it on an empty stomach. Or maybe do. You will want to puke.

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  • Theflyersfan Keep the car. It's reliable, hasn't nickeled and dimed you to death, and it looks like you're a homeowner so something with a back seat and a trunk is really helpful! As I've discovered becoming a homeowner with a car with no back seat and a trunk the size of a large cooler, even simple Target or Ikea runs get complicated if you don't ride up with a friend with a larger car. And I wonder if the old VW has now been left in Price Hill with the keys in the ignition and a "Please take me" sign taped to the windshield? The problems it had weren't going to improve with time.
  • SPPPP I don't think it's a sign of pressure from external competition, but rather a healthy sign of letting practicality trump triumphalism on the assembly floor. Does a 1-piece casting make sense? Imagine the huge investment (no pun intended) in the tooling for that structure. Now imagine that a change in regulation or market conditions requires a change to the structure. You're going to build all the tooling all over again? Why not use "gigacasting" selectively, to build right-sized modules that can be assembled simply and repeatably? Changing 1/3 of the tooling is much less costly. Additionally, it makes the vehicles repairable, instead of being subject to total loss in a minor accident.
  • Formula m Oh my first Ford learning experience was with a sales manager who is a former stripclub manager with a Satan’s choice tattoo on his for arm… was very eye opening. You can imagine how he has contributed to Ottawa over his long tenure with Ford. Hopefully A.I. gives a different experience
  • Slavuta This video explains the whole situation and also goes back when Musk was laughing off chinese companies
  • SPPPP Nice vehicle. My only fear with driving it so little is rodent damage - but I guess keeping it in the garage cuts that risk down a lot.