It’s time once again for more Kia large sedan goodness. Like last time, we pick up in the early 2010s. Kia’s second full-size sedan developed under Hyundai’s controllership was the K7, or Cadenza in all markets outside South Korea. Pitched as a value-priced premium front-drive car, it competed against the likes of the Toyota Avalon and Nissan Maxima, but lacked any defined comfort or sporty characteristics. Cadenza also had a bland corporate design courtesy of the company’s new Euro-like styling mission, and former VW designer Peter Schreyer.
Shortly after the Cadenza went on sale, Kia turned its sights toward an even larger sedan: A new rear-drive one to occupy the luxury space, a class above the Cadenza. It was the largest car Kia offered in nearly two decades, the first rear-drive Kia since the (Mazda Sentia) Kia Enterprise of 2002, and the first rear-drive sedan Kia ever sold in the North American market. It’s time for K9.
We return to Kia’s large sedan history today, at a point shortly after the launch of the K7. Kia’s full-size front-drive for the 2010s, the K7 was called Cadenza in all export markets, and was a successor to the unfortunately styled Opirus (Amanti in North America). Kia hired Peter Schreyer from his longtime employment at Volkswagen Group in order to usher in a new stylistic era at Kia.
Though it went on sale for the 2010 model year, Kia wasn’t quite ready to send the Cadenza to the North American market. With the market’s general rejection of the Amanti in mind, Kia called on Schreyer to refresh the Cadenza and lux it up before its North American launch.
We return to Kia’s midsize-or-larger sedan history today in the latter portion of the 2000s. In our last entry, we learned about the Optima, which arrived as Kia’s first midsize developed under Hyundai’s majority ownership. Sensibly the Optima was a light rework of Hyundai’s Sonata, and the two shared almost everything (including very poor crash safety ratings).
On the more executive full-size side of the lineup, Kia’s Opirus was the first large car developed under Hyundai ownership. It shared a platform with the Grandeur (XG350 to you). While the Opirus saw okay sales in most markets, it failed in North America where it was sold as the Amanti. Very few North Americans wanted a $39,600 (adjusted) Kia, no matter how many luxury styling touches it borrowed from other brands. And so the Amanti was canceled after 2009 locally (2012 elsewhere). By that time its replacement was already on sale. Meet K7.