#hires
If You Miss the Old Ford, You'll Really Hate Its Latest Hire
Ford Motor Co. has hired former Apple marketing guru Musa Tariq as part of its expanding need to make the case that it is a mobility company not simply an automaker. Taking the newly created position of vice president and chief brand officer, Tariq will help construct and differentiate the brand identify Ford is hoping to carefully curate for itself.
Cars were for your grandfather’s generation. We now have mobility solutions.
Matt Posky
Jan 25, 2017
37
Akerson Named Vice Chairman Of Carlyle Group Board Of Directors
Former General Motors CEO Dan Akerson has been named Vice Chairman to the private-equity firm Carlyle Group’s board of directors, where he will act as special adviser to the firm’s investment teams, managment and the board itself.
Cameron Aubernon
Mar 17, 2014
12
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