#gemini
Abandoned History: Daewoo Motors, GM's Passport to International Sales (Part IV)
We return to Abandoned History’s coverage of the twists and turns of the Daewoo story, at a time when the company’s predecessor, Shinjin, was no more. After an early Seventies joint venture with General Motors saw the company renamed to General Motors Korea, Shinjin bowed out of the deal after just five years. In 1976 Shinjin’s ownership in the business was sold to a state-owned Korean bank, and General Motors Korea was renamed to Saehan Motor Company. But that didn’t mean GM was out of the picture - far from it.
Junkyard Find: 1986 Chevrolet Spectrum
Even as GM was selling Suzuki Cultuses badged as Chevrolets and Daewoo LeManses badged as Pontiacs, your friendly Chevy showroom offered Isuzu Geminis with Chevrolet badges (a decade later, you could get an Opel Omega with Cadillac badges, but that’s another story). A few years back, we saw this 1989 Spectrum, which came with both Chevrolet and Geo branding, but today’s Junkyard Find came from the era prior to GM’s creation of the soon-to-be-defunct Geo brand.
Junkyard Find: 1986 Isuzu I-Mark Hatchback
In the late 1980s, if you didn’t want to buy your Isuzu Gemini as a Geo/Chevrolet Spectrum, you could get it as a genuine Isuzu. I-Marks are (and were) very rare, though we have seen an ’87 in this series), and so this one with gigantic ISUZU badging has some historical interest for the true connoisseur of cheapo 80s hatchbacks.
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