Tag: BMW

By on August 23, 2019

With Mercedes-Benz already offering illuminated badges as a factory option, we knew it was only a matter of time before BMW responded. According to Bimmerpostdealerships will soon offer “Chrome Iconic Glow Kidney Grilles” as an option.

The accessory is exactly what it sounds like. BMW either looks to be trying to steal a bit of Mercedes’ thunder or this is a touching tribute to Mercury vehicles from the early 1990s. Obviously, we’re hoping it’s the latter scenario.  (Read More…)

By on August 22, 2019

With BMW and Daimler already getting cosy via their autonomous vehicle partnership, the duo plans on bringing self-driving (SAE Level 4) tech to the masses by 2024. While other automakers have promised more advanced autonomy on a shorter timeline, the reality of the situation is that true self-driving capabilities are proving difficult and expensive to produce. By partnering up, the Germans believe they can continue their quest while sharing the financial burden of development.

The more the merrier, apparently. According to Germany’s Wirtschaftswoche, Audi will be the next guest to arrive at the party. Daimler and BMW’s previous release stipulated that the pair would focus on the joint development of next-generation technologies for driver assistance systems, automated driving on highways, and automated parking — with the goal of seeing those technologies adapted for passenger vehicles by 2024.  (Read More…)

By on August 16, 2019

Image: BMW Group

Longtime luxury rivals BMW and Mercedes-Benz may have signed onto an autonomous vehicle/ride-hailing partnership earlier this year, but that doesn’t mean the two companies go around holding hands. The competitive spirit is still there; AV development just carries a price tag neither company wants to pay in full.

For BMW as well as M-B, the lucrative core business of selling luxury vehicles to a well-heeled clientele remains top of mind, and Bimmer’s new boss isn’t happy that his Stuttgart rivals are running away with the sales crown. (Read More…)

By on August 12, 2019

Eager to reduce R&D costs, Jaguar Land Rover and BMW forged a cross-channel bond earlier this summer, but the increasingly cozy relationship between the Anglo-German rivals likely won’t end with the mere sharing of electric drive units and internal combustion engines.

A number of JLR vehicles poised to drop from the product pipeline could come to fruition thanks to a piece of Bimmer architecture. (Read More…)

By on August 9, 2019

2018 BMW 6 Series Gran Turismo - Image: BMW

Admit it ⁠— when you think of the BMW 6 Series, it’s the long prow of the mid-80s 633 or 635 CSi nosing into your brain, not the oddly-shaped 2019 640i xDrive Gran Turismo. That sleek Reagan-era coupe can continue to roam throughout your mind for years to come, as it won’t have any competition.

For the 2020 model year, the last bearers of the 6 Series designation fade from the American landscape, joined in their vanishing act by an unloved 3 Series four-door with a liftback. (Read More…)

By on August 9, 2019

2019 BMW X4 front quarter

There was a loud, painful sounding thunk. It wasn’t the sound of the door closing that has been compared for generations to that of a bank vault. Rather, my teenaged daughter whacked her head on the low, sweeping C-pillar, reminding me of the countless concussion protocol waivers I’ve digitally signed over her years in various competitive sports.

No damage that required missing a game, thankfully – only wounded pride. But it served as a reminder that there is a price to be paid for style. The current fashion of four-door “coupes,” whether of the sedan or crossover variety, may be trendy, but for those raising kids of greater than average height, this 2019 BMW X4 might not be the ideal statement vehicle.

(Read More…)

By on July 26, 2019

With the 2020 BMW 1 Series having debuted (as a hatchback) earlier this year, we knew a new sedan was en route. In fact, spy shots of the vehicle started cropping up in Europe and China almost immediately. However, that particular vehicle turned out to be a refresh of the Chinese-made 1 Series (F52). But it wasn’t of much concern to us. Here in the United States, the smallest modern BMW sedan to grace our shores (at least until the 2 Series Gran Coupe arrives) is the 3 Series… or is it?

Delivering to us a bit of a head-scratcher, a friend of the site offered up a handful of photographs of a Chinese-market 1 Series donned in camouflage. The twist? It was sitting inside of a warehouse located on our East Coast and not halfway around the world.

(Read More…)

By on July 24, 2019

As automakers connect more vehicles to the internet and install app-based shops into the dashboard, we’ve become increasingly worried with in-car marketing annoyances and the prospect of companies hiding content behind paywalls. Our concerns turned out to be valid.

BMW has decided that it will charge customers an annual subscription fee if they want to utilize CarPlay in its latest models. Odd, considering most other automakers have been trying to get the platform inside their cars as standard equipment. However we’re betting that changes unless BMW gets a healthy does of criticism.  (Read More…)

By on July 23, 2019

Toyota GAZOO Racing showed their Supra GT4 Concept at the Geneva motor show in March, but the word “Concept” must be emphasized. While they are planning to bring the car to market, and parading it on the media accounts, the entire program is very early in its development. With no existing sales and support team based in the United States, let’s investigate what it will take to bring the GT4 to IMSA and SRO GT America competition in the U.S.

GT4 is an international homologation specification that is owned by the SRO Motorsports Group and adopted by race sanctioning bodies around the globe. The Supra GT4 will be entering a class that includes entries such as the Aston Martin Vantage, Audi R8, Chevrolet Camaro, Ford Mustang, McLaren 570S, Mercedes-AMG GT, Porsche Cayman, and — of course — the BMW M4. (Read More…)

By on July 22, 2019

With Oliver Zipse confirmed as BMW’s new chief executive, practically everyone theorized on how he was going to shake up the strategy established under former-CEO Harald Krüger — which revolved around gradually introducing more EVs via a highly flexible architecture. While we were disinclined to agree, a swath of industry experts and media outlets claimed this was a terrible blueprint for the brand and expected Zipse to come up with something different.

However, he looks to be offering more of the same. That begs the question as to why Krüger actually left the company and taints the validity of suggestions that his product strategy was internally viewed as a failure(Read More…)

By on July 18, 2019

With Harald Krüger out, BMW needs a new CEO — one that can effectively transition the company into becoming and electrified automotive dreamscape. Krüger presumably wasn’t interested in taking that path. While that hardly makes him a monster, plenty of people felt that his reluctance to spend ludicrous amounts of money on developing EVs was tanking the company’s share price and making him look like a fool. Not us, though. Bending to investors every whim and chasing down trends with minimal foresight seems like top-tier dipshittery. But that’s the nature of the industry right now, for better or worse.

However, in the short term, it pays to promote electrification and Krüger’s measured strategy of gradually introducing more EVs via a flexible architecture was often seen as too conservative. Perhaps that’s the correct assertion and some new blood is in order at BMW if it’s to correct its course. But who do you pick?  (Read More…)

By on July 16, 2019

2019 BMW X7 front quarter

I wanted to hate this big crossover so much. My expectations were minimal. How on earth could BMW, the standard-bearer of legitimate sports sedans for half a century, build a massive three-row SUV? It’s just a cash grab, I was certain.

Yeah, I’m supposed to be unbiased — but finding anyone that reviews cars that has absolutely no bias is a fools’ errand. Everyone here knows I’d give ten thumbs up should Renault bring a Mégane RS Trophy-R stateside. We all have our automotive loves. There are thousands who adore their Roundel-clad sedans — and will turn their nose at any perceived dilution of the brand.

I’m loath to say it, but this 2019 BMW X7 is worthy of the badge. You won’t find a racing series dedicated to the big three-row beast, but I’m sure in time you’ll find plenty in race paddocks with a caged E36 in tow.

(Read More…)

By on July 6, 2019

BMW

Four years after taking the helm of BMW, Harald Krüger is pulling a Lyndon Johnson. The 27-year Bimmer veteran has decided not to seek a second term as CEO, the automaker reported Friday, leaving it in search of new leadership at a pivotal time in its history.

To any onlooker, it seems Krüger had enough of guiding the German luxury marque through an increasingly thorny landscape, with challenges posed by stagnating sales in the West, an economic downturn in the East, and costly, must-have EV roadmaps. (Read More…)

By on June 26, 2019

Next year, BMW plans to equip all plug-in hybrid models with a standard function that automatically switches the automobile into electric mode whenever it enters an area designated for emissions-free driving. While the change is universal, the feature won’t get much action in the United States where government-mandated electrification is less pervasive than a Europe or China.

Still, that’s a sizable chunk of the brand’s global market. Hoping to appeal to it, Bavarian Motor Works went on an electric kick for Tuesday, announcing the electrically powered Motorrad Vision DC Roadster motorbike, Vision M Next Concept, testbed “Power BEV” drive units, upgrades to the BMW Intelligent Personal Assistant, and a bunch of other tech hand picked for the unsettlingly trendy #NEXTGen event.

However, the “eDrive Zone” PHEV geofencing system was one of the few items that has been scheduled for production. Unfortunately, it’s going to incorporate some gamification into the driving experience — making us suspicious of BMW’s ultimate goal.   (Read More…)

By on June 25, 2019

As part of BMW’s big #NEXTGen event, the Vision M Next concept shows what the future of “The Ultimate Driving Machine” will look like. This comes in conjunction with an announcement that the targeted 25 electrified models are being pulled ahead by 2 years, to 2023.

BMW Group’s latest innovations in areas of design, autonomous driving, connectivity, electrification, and services are being showcased at the #NEXTGen event. According to Adrian van Hooydonk, Senior Vice President BMW Group Design, “the BMW Vision M NEXT demonstrates how state-of-the-art technology can also make the experience of driving yourself purer and more emotionally engaging.” (Read More…)

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