If anybody has a soft spot for wedge designs and the automotive future envisioned during the 1970s, it’s yours truly. While mainstream vehicles being manufactured during the Malaise Era often left a lot to be desired, the concepts were sublime and led to some of the most unique-looking production cars in automotive history. I’m talking about cars like the Lancia Stratos, Lamborghini Countach, Lotus Esprit, BMW M1, De Tomaso Pantera, and DeLorean DMC-12. Toss in the digital dashboards that were gradually appearing in standard passenger cars during the 1980s and you’ve reached the point where I would probably claim automotive styling reached its zenith after a few stiff drinks. But I’ve been told by those who can distinguish fetishization from appreciation that those designs weren’t perfect and kind of look the same when there’s enough squinting is deployed.
Apparently, someone took that premise and used it as a template for a modern prototype intended to help sell shoes. Though the company focused entirely on the basic shape of wedge cars, settling on a vehicle that resembles what a Countach might have looked like in a video game from two decades ago should the assets fail to load. Known as the United Nude Lo-Res Concept Vehicle, it’s probably one of the more-unique automobiles ever built and it’s yours for the taking now that the Petersen Automotive Museum doesn’t want it.
Since Dodge started producing trucks way back in 1921, it has never held the crown of the best-selling pickup truck in America. Not once. Not even when Dodge was the top brand in America.
It seems from the get-go Dodge has played third-fiddle in Ford versus General Motors pickup truck wars. But being third child meant that Dodge often struggled to be recognized in the market when compared to its more famous competitors.
For enthusiasts, that has always been a good thing.
It meant Dodge always had to be different. Dodge always had to be innovative, or more enthusiastic, or just plain shout more than anyone else. The result of all that was Dodge brought us some very trick trucks along the way that were cutting-edge, that defined a market, or were just plain cool.
With that in mind, let’s take a look at 40 years of pre-Y2K Dodge truck highlights (even when they haven’t been so successful).
I stood face-to-fascia with a childhood dream, thanks to a tangential connection to Houston’s 2016 Lamborghini Festival. And yet, like all designs born pure and modified to remain relevant, the original Lamborghini LP400’s purity of form is sometimes absent in this time capsule, all-original LP5000.
But please believe that, LP400 or no, it took every fiber of my being to avoid the typical auto journo blather on this sheet of vellum.
As I was born in late 1978, I’m a bit young to recall the Malaise era. One of my earliest memories in life is of John Hinckley’s assassination attempt on President Reagan, so most recollections I have of the cars of the time were on used car lots and, just as often, with the hood up roadside.
Of course, the British car industry was imploding around this time. Very few new models were introduced; most cars were rehashed, smogged versions of the cars British Leyland had been building for many years.
In the Triumph TR7 and later TR8, they did manage to bring a clean-sheet design to U.S. showrooms.
My first semester’s Automotive Design class (an elective, taught on a Saturday no less) at CCS was taught by a cool, laid back dude. But he’d get unhinged when his students drew static looking wheels: his beef was four spoke wheels. They are impossible to make “cool”, unless you own a Scion xBox or a Nissan Cube. But can you have a cool wheel that’s not your average spoke-y affair? Welcome to the Hexagon wheel.
Derek Kreindler is pondering selling his lovely BRG Miata and using the funds as “a down payment on a home of my own.” *Sigh.* Here on the West Coast of Canada, I’d have had to sell my (imaginary) Aventador to pull off the same trick. Spend half-a-million bucks: get half-a-bunkbed in some split-level commune. Pot to piss in, not included.
But that’s not his point, it’s whether or not to let the First One go. The first car you paid for with your own money. That first taste of wheeled freedom. Be it ever so humble, you’ll never walk away from your first without a twinge of regret and many backwards glances.
I remember when I did it.
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