Sweet Revenge: Volkswagen Takes World Record on Pikes Peak

Volkswagen’s I.D. R Pikes Peak all-electric race car made history at the Pikes Peak International Hill Climb this past weekend, becoming the fastest vehicle ever to tackle the mountain.

The intent was for VW to restore its honor (after leaving the event in shame in the 1980s) and best the EV record set by course veteran Rhys Millen in 2016. But the German automaker’s electrified demon handily smashed that record. With a total time of 7:57.148, the Volkswagen I.D. R has proven its mettle and its driver, Romain Dumas, will be cemented as a Pikes Peak legend on par with Rod Millen and Nobuhiro “Monster” Tajima.

The previous unlimited class record had gone untouched since 2013, when Sébastien Loeb throttled his Peugeot 208 T16 across the finish line in a very lean 8:13.878. Unless another manufacturer becomes absolutely hellbent on building the ultimate hill climb car, we expect Volkswagen to hold the record for a while.

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Volkswagen I.D. R Sets Ludicrously Fast Qualifying Time At Pikes Peak

Volkswagen went to Pikes Peak this week for the explicit purpose of exacting revenge on the mountain, and it looks as if it may soon achieve it. The company’s I.D. R racer just set the fastest qualifying time. At 3:16.083 minutes, the electric behemoth managed to best every other vehicle qualifying on the 5-mile track track.

In fact, three-time Pikes Peak winner and Porsche factory driver Romain Dumas was 11.049 seconds quicker than the next fastest driver — Simone Faggioli in his internal-combustion Norma M20 SF PKP.

That bodes well for VW, as we already know Norma can build a good car; Dumas used an M20 to win the hill climb in 2014 and 2016. Volkswagen already has the right driver so, assuming the car doesn’t go off pace near the top of the mountain, it’s totally possible the world record could end up going to an electric vehicle.

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VW Hopes to Take Revenge on Entire Mountain With I.D. R Pikes Peak Racer

Electric vehicles have been a sore spot for many motorsport enthusiasts — odd, considering they offer massive performance gains via gobs of instant torque. There’s just something about EVs that keeps them from gaining mass appeal. That said, Formula E is gaining some traction and automakers continue developing high-end electrics in the hopes of turning a profit and paving the way for mainstream models.

Volkswagen Group, which has promised to shift deep into electrification in the coming years, really needs to make these cars appealing. Its I.D. product line for the VW brand has spawned numerous concept vehicles with an emphasis on building positive associations. The Buzz is the most obvious example. Essentially the battery-electric reincarnation of the Microbus, the Buzz aims to help customers see EVs as friendly and fun, while tacking on some nostalgia for good measure.

However, the Buzz doesn’t offer heart-pounding excitement or mind-warping performance, so VW had to build a battery-powered racer. Announced last year, teaser images of the model showed a full-tilt insane vehicle outfitted in hill-climb gear. Volkswagen claims the model will enter into the Pikes Peak International Hill Climb for 2018 to take revenge on behalf of a Mk. II Golf from 1987.

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  • ToolGuy The only way this makes sense to me (still looking) is if it is tied to the realization that they have a capital issue (cash crunch) which is getting in the way of their plans.
  • Jeff I do think this is a good thing. Teaching salespeople how to interact with the customer and teaching them some of the features and technical stuff of the vehicles is important.
  • MKizzy If Tesla stops maintaining and expanding the Superchargers at current levels, imagine the chaos as more EV owners with high expectations visit crowded and no longer reliable Superchargers.It feels like at this point, Musk is nearly bored enough with Tesla and EVs in general to literally take his ball and going home.
  • Incog99 I bought a brand new 4 on the floor 240SX coupe in 1989 in pearl green. I drove it almost 200k miles, put in a killer sound system and never wish I sold it. I graduated to an Infiniti Q45 next and that tank was amazing.
  • CanadaCraig As an aside... you are so incredibly vulnerable as you're sitting there WAITING for you EV to charge. It freaks me out.