#SubscriptionService

Sick and tired of paying through the nose to swap out Porsches all month, wowing your friends and coworkers with your revolving door of high-end rides? Your prayers have been answered.

Porsche Drive, the German automaker’s limited-market, all-in subscription service, has added something new: one- or three-month access to a single Porsche vehicle, rather than a multi-vehicle plan costing significantly more.

If you’re in town for only a short contract or just can’t stand the commitment that comes with leasing, this could be for you.

Just a short time ago, vehicle subscription services were hailed as the second coming, permitting drivers the freedom to select from a range of vehicles for a single monthly payment. Proponents touted it as a way for manufacturers to display their wares and for buyers to sample a wide array of cars. Opponents said OEMs could potentially lose money by having all these used cars on hand.

It would seem the latter is beginning to prevail with a cadre of companies getting out of the subscription game faster than an aging athlete getting traded to another team. Fair, the $1.2 billion startup company backed by SoftBank, just picked up Canvas from the Ford Motor Company.

Newsletters, podcasts, streaming music services — our quest for consumption and thirst for variety knows no bounds. But lately, automakers have taken to experimenting with the same business model. A range of cars, plus insurance coverage, for a fixed monthly price.

Sounds intriguing, if the price is right.

Cadillac’s doing it. Bimmer, too. And so is Porsche. Volvo has such a service, but it only nets you a single compact crossover. Mercedes-Benz recently made its own foray into the subscription arena, offering a bevy of German luxury vehicles for just over a grand per month.

What would it take to lure you aboard the subscription bandwagon?