#SalesGoals
Subaru's Short-term Plan? Invade the South, Capture Hearts
To think of the Subaru brand is to think of the misty Pacific Northwest, the shimmering peaks of the Rockies, or the pastoral farms and rolling hills of New England. This is Subaru Country — where farmer’s markets and mountain biking awaits.
Well, Subaru head office wants to put an end to regional popularity, rolling out a five-year plan that targets the American South in a bid to boost North American sales by 20 percent.
Missed It By That Much: Tesla Falls Short of Its 2016 Goal
2016 wasn’t just a disappointing year for celebrities.
After stating that it would place between 80,000 and 90,000 vehicles in the hands of adoring customers before year’s end, Tesla failed to clear the delivery bar it had set for itself. While production numbers crossed the threshold, 2016 deliveries fell short, numbering only 76,230.
Still, the electric automaker — which has set much loftier production goals for the near future — doesn’t seem too concerned.
Marchionne's FCA Looks To Sell 6 Million Units
Should Sergio Marchionne’s Fiat Chrysler Automobiles be able to deliver on his expectations, the merged automaker will be able to move 6 million units annually, enabling FCA to become a player on the global stage.
VW Group, Led By Porsche, Aiming For 10 Million In Sales By Year's End
Volkswagen Group’s goal of selling 10 million units annually may come as soon as the end of 2014, with Porsche leading the way in operating profitability.
Volkswagen Looks Within to Solve "The American Problem"
Despite giving the old college try for decades, Volkswagen is still confounded by the lack of cachet their namesake brand holds among the hearts and minds of many an American. With VW of America CEO Jonathan Browning stepping down and returning to the United Kingdom at the end of this year, the Wolfsburg automaker hope one of their own, successor Michael Horn, will be able to finally crack the code of success in the United States.
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