Range Rover SV Coupe: Abandoning Utility for Exclusivity

Jaguar Land Rover previously mentioned it was working on a two-door flagship sport utility vehicle for Range Rover — a model it promised would be the most expensive in the brand’s 70-year history. It certainly kept that promise. With a starting price of $295,000, the Range Rover SV Coupe fits the bill.

Ditching the “utility” portion of sport utility vehicle, the SV Coupe is all about style over substance. However, it is not the first two-door model offered by the company. Long after the Classic left the lineup, Range Rover built the Evoque Coupe until 2017. But that model was comparably pedestrian and didn’t come anywhere near the SV’s price tag. Nor did it boast the same level of hardware.

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Range Rover Will Add a Fancy-pants 'Coupe' to Its Lineup

Range Rover has announced it will introduce a new flagship model called the SV Coupé. Now, before you allow your head to come apart like a meat-filled piñata at the thought of Range Rover building a car, recall that upscale automakers have all agreed that literally anything can be considered a coupe now. The new Range Rover should have about as much in common with traditional coupes as Chevrolet’s K5 Blazer.

Limited to no more than 999 examples, the model pays tribute to Land Rover’s original two-door Range Rover for the company’s 70th birthday. The automaker promises unparalleled refinement on the inside and and elegant styling outside. It’s a vehicle for those of discerning tastes and a flush bank account — definitely not for plebeian society.

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  • Daniel J I generally love colors outside of the normal white, black, or silver. The biggest issue we've had is Mazda tends not to put the colors we want with the trim or interior we want.
  • Daniel J If you believe what Elon says, he said on X that the plan is expand at current locations and make sure that the current chargers are being maintained. Like I said on the previous thread on this, they probably looked at the numbers and realized that new chargers in new places aren't cost effective.
  • Daniel J How is this different than a fully lifted truck? I see trucks rolling off the lot with the back lifted already, and then folks get the front lifted to match. Are there specific "metrics" at how high they can and can't be? The example shown has the truck's front lifted more than normal, but I've seen these around here where the backend is dropped and the front end is at a regular height.
  • Theflyersfan I think color is FINALLY starting to return to car lots. After what seems like over a lost decade of nothing but shades of gray, whites, and black, I'm seeing a lot more reds and blues creeping into luxury car lots. Except Audi and Volvo. They still have at least 6-8 shades of gray/silver. But they at least have a nice green. Honda and Acura seem to have a bunch of new colors. And all carmakers need to take a serious look at the shades of red seen at the Alfa Romeo lot and tell themselves they want that because that looks amazing.
  • Bd2 Well, it's no Sonata, nor does it have the panache of the Optima.