#Renault

You take some of my rescued state-owned automaker, and I’ll take some of yours. That seems to be the cunning plan cooked up by presidents Putin and Sarkozy, as the two face the prospect of rescuing struggling firms in the midst of a weak European market. And actually, it seems that the idea was really Putin’s. French-owned automaker Renault is “more than happy” with its 25 percent stake in the moribund Russian automaker AvtoVAZ, reports Bloomberg, but Russia is offering to buy 15 percent of the French firm if France in turn takes on more AvtoVAZ equity. Considering that Reanult paid $1b for 25 percent of a firm that has been kept alive only by government intervention, a closer embrace of VAZ does not seem advisable. Nor, frankly, does any form of “Franco-Russian Leyland” sound like a good idea.

“Flirtation between Nissan and GM has a rich history,” said our Dear Leader. Here we go again. This time, with the whole cabal. Renault’s Ghosn has put an entry in the Match.com of the auto trade. Reuters says that Renault could work closely with a U.S. partner if the occasion arose, but it is not crucial. Not only is Renault flirtatious, they make it sound like it’s a no strings attached kind of a thing. It never is …

The car was the champ of the German Abwrackprämien-mania of 2009: Retire your clunker, collect €2000, and for just €5000 of pocket-change, you get a real car with a real trunk and 4 doors: The Dacia Logan. The car, built in Renault’s Romanian subsidiary sold more than 150,000 units ion Germany since its introduction. It drove car executives bonkers, and engineers to their workstations to design low-cost cars. Now, it’s being pulled off the market. The reason?

Meet the Renault Vel Satis, erstwhile flagship of the Renault range. Dreamed up in the go-go ’90s for “non-conformist” customers who sought to “distance themselves from the traditional saloon,” the Vel Satis ended up being something of a whipping boy for styling critics. And why not? In retrospect, it’s hard to deny that the thing looks a bit like the love child of a Nissan Versa and a Cadillac DTS. And yes, it is the only car on earth that can make Nicolas Sarkozy look attractive by comparison. In fact, the most apt critique of the Vel Satis’s styling was probably Stephen Bayley’s assesment that it wasn’t quite ugly enough.

One of the reasons I jumped at the chance when invited to write for this site was that I thought there would be a lot of chances to discuss the many fundamental differences between driving in the Southern hemisphere of this world and the Northern one. One big difference is that our cars are small. Why? Taxes. Why? Only Brazilians are passive enough to take this lying down. Although continental in size, Brazil limits itself to driving puny 1.0L engines (almost 50 percent of our market). You might as well think that doesn’t work. Well, it’s time to find out.

No sooner had TTAC posted its list of Top Ten Automakers (by volume), than Renault-Nissan CEO Carlos Ghosn weighed in on his firms’ chances of moving on up. He tells Reuters:

Very likely this year, we should be in the top three

Volkswagen is currently in third place, with 6,290,000 units built in 2009. Nissan was in eigth place last year with 2,744,562 units (down 19 percent), while Renault came in tenth with 2,309,188 units (down 4.5 percent). Combined, the two firms accounted for 5,053,750 units, or about 1.2 billion units fewer than VW’s third-place showing (and only a few hundred thousand better than Ford, in fourth place).

A year ago I reported how Renault was using French Government money in exchange for keeping jobs in France. Then Renault landed themselves in trouble when Renault wanted to transfer production of the Clio to Turkey and the French Government made their feelings quite clear. Then they started slagging other low cost countries off. Now it appears Renault are at it again, only this time they may succeed.

Renault has made a big splash with their el-cheapo Dacia in the European market. In the first 4 months of this year, 17 percent of Renault’s sales came from Nicolae Ceausescu’s former auto works in Romania. France’s PSA doesn’t want to take it any longer, and now plans for their own low-cost line.

A couple of weeks ago, I wrote about how the world largest “ democracy” is being built up to a global small car hub. It seems the car world has even bigger plans for the Asian tiger cub. Business Week reports that Renault is planning to double the number of parts it gets from India. Sudhir Rao, COO of Renault’s India unit says that Renault will buy about €250m ($317m) worth of parts from the Indian subsidiary. Renault isn’t the only company that is looking to India for cost savings. Naturally, where Renault goes, Nissan follows. But Fiat and Ford are also interesting in using Indian parts.

It’s tough to be a European car maker with a governmental sugar daddy. First you have to make nice with your sugar daddy, and commit unspeakable acts until he shakes loose a few hundred million Euro. Then, the prudes from Brussels shoot the stipend down. Your sugar daddy can say: “Darling, I tried.” He then can go on with the business of bailing out Mediterranean states. So it happened with Renault. So it might happen with Opel.

Within the Renault-Nissan alliance, Carlos Ghosn must have felt like he was the king. He and Louis Schweitzer were the architects of the fourth largest car making entity in the world. Then the Board of Directors chopped his legs out by vetoing his deal with Roger Penske to supply Saturn with Renault cars and, suddenly, Carlos Ghosn had a very sharp lesson. In the Renault-Nissan alliance, no-one is too big to fail. So when it came to his re-election as CEO, no-one thought it was a cut and dried affair. Well, on Thursday the 29/04/2010, Mr Ghosn received his second term at Renault. And he set out some targets to show the BoD he means business.

Reuters reports that over his next 4 year term, Ghosn envisions the following:

The emerging car market in India isn’t emerging fast enough to keep some car companies alive. Three years after Renault started to build its low-cost Logan in India, Renault is pulling out. The ho-hum sales come as no surprise to the attentive TTAC reader. As previously noted, India sells in a year what China consumes in a month in terms of cars.

Driving the Renault Mégane R26.R on the snow-covered L-10–a public road-cum-rally track near the famous Nürburgring–is an unforgettable affair. And not simply because summer tires and slush don’t mix. This particular Mégane is a stunning piece of machinery in any condition: no Stateside machine comes even remotely close. And unlike most European unobtainium, it’s no sculpted, Teutonic monument to cash-flow either. It’s French. Cheap gas, Japanese quality and the Detroit-centric Eisenhower Interstate System have given Americans no reasons to contemplate, let alone lust after, French cars in the modern era, but not having this Ferrari-killing hatchback on crack is a bummer. The Mégane R26.R is so wrong it’s gotta be right.

The European Car Manufacturers Association has released its March numbers for Europe. At first glance, they are promising: New car registrations in the EU (as defined in Brussels) were 10.8 percent higher than in the same month of 2009. In the EU27 plus EFTA (including Iceland, Norway and Switzerland) registrations rose 11.1 percent. From here on, we will use the EU27 plus EFTA definition, just like the industry usually does.

A lot of the growth is the last hurrah caused by expiring cash-for-clunkers programs. Then, there is the Ford surprise, which we had been tracking since yesterday.

You may not know that Cammy is a Chemist by trade. With a degree at college and university. If you bug me, I know enough to blow you up. That aside, in chemistry, there is a theory called “Le Chatelier’s Principle”. It states that:

“If a chemical system at equilibrium experiences a change in concentration, temperature, volume, or partial pressure, then the equilibrium shifts to counteract the imposed change and a new equilibrium is established.”

Now why am I telling you this?

The BBC reports that Daimler is deserting Iran.