Rolls-Royce Vows to Become Electric Only by 2030

With the upper classes enjoying one of the largest wealth gaps in modern history, Rolls-Royce had a phenomenal sales year in 2021. Volume surpassed every other annum in its 117-year history, which might encourage one to assume that the business would be interested in maintaining the status quo. But that’s not to be the case, with CEO Torsten Müller-Ötvös having confirmed that Rolls-Royce is fully committed to abandoning internal combustion.

The automaker has said that its first series-production electric vehicle will arrive in 2023. However, it would like to have every gasoline-driven model in its lineup replaced by EVs by 2030 and the relevant strategies are already being put into action. From here onward, Rolls-Royce won’t be introducing any new combustion-reliant models.

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2021 Rolls-Royce Ghost First Drive - The Rolls for the Common Man

I didn’t choose the Rolls-Royce lifestyle, the Rolls-Royce lifestyle chose me.

A while back, I was just minding my own business when the brand’s PR team emailed me and asked if I’d come to a small, COVID-safe meeting at my local RR dealer to talk about the all-new Ghost. I figured it would be the standard thing we used to do pre-pandemic – show up for a bit, check out a new model, talk specs, and get some pics. Maybe I’d get a post out of it. If not, I’d learn useful info on background.

Color me surprised, then, when my local fleet soon emailed me, asking if I’d like a brief loan to sample the Ghost.

Yes, please, I said. Now, where’s that damn Grey Poupon?

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Leave the Cullinan in the Garage - Rolls-Royce's Ghost to Go AWD

The next time you don your best wool and tweed garb and grab the Holland & Holland for a day of upland game hunting on the moors, you might want to leave the largest of Rolls-Royces in your heated garage. That’s because the next-generation Ghost, the most affordable of Rolls’ cars, will send power to all four wheels.

Retailing for a mere $314,400 (2020 model), the now decade-old Ghost is a suicide-doored alternative to the gauche, look-at-me Phantom, Wraith, and Dawn, to say nothing of the Cullinan SUV. Due for a full revamp this fall, the Ghost stands to gain some of the features modern drivers can’t do without.

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  • FreedMike I guess some folks are just bound and determined to drive around with a grenade in their steering wheel.
  • FreedMike Bit dear, but these might have collector appeal, particularly one with 20,000 miles (assuming that's not a doctored figure) that hasn't had the full "whip" treatment.
  • Adam4562 I have Bluetooth in my car , the name comes up and I answer . It goes through the speaker. I’ll text on a stop sign or red light . If it’s really urgent hill pull over .
  • Dukeisduke I'll pick up my phone and look at a text or something else while at a red light, but when the light turns green, the phone gets put down.
  • Dukeisduke Haven't some cars been recalled multiple times (replacement airbags being recalled).