4-Door Is Providing A Big Sales Boost To Mini USA

With one of the most detailed monthly sales reports of any auto brand competing in the United States, Mini revealed their March 2015 sales in a breakdown that included door counts.

Not since Volvo’s monthly report divvied up the V60’s sales by regular and Cross Country variants has a numbers addict been so pleased.

Excluding the 540 leftover niche versions of the second-gen BMW Mini – Convertible, Roadster, Clubman, and Coupe – and 1654 sales of the high-riding Countryman and Paceman, Mini’s core Hardtop model was up 429% to 3635 units in March 2015; up 319% to 8224 units in the first-quarter of 2015.

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Mini Goes Maxi With More Doors
Can you say, brand dilution? Then again, it’s better than the Countryman.
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  • EBFlex What an absolute joke. These price games Tesla plays is ridiculous
  • Tassos Serious car for serious drivers. Price is good especially considering the value of the USD. Watch out for blue smoke and a plan for a healthy maintenance budget. Otherwise this is a decent used car that could very well be a future classic. AS FOR ME, I’M NOT A SERIOUS PERSON SO I’LL CONTINUE FLEXING MY ANCIENT DIESEL BENZES (REBUILT TITLES) LIKE IT’S SOME KIND OF ACCOMPLISHMENT.
  • Fahrvergnugen “enormous power.” I guess ludicrous power must have been taken already. Where's the shazzbot power?
  • Probert Just to note: The suspension and braking system have been massively upgraded to match the drivetrain performance.
  • MaintenanceCosts They are trying to compete straight across with the BMW iX and Volvo EX90 on price. With a Kia (Boyz) badge. Good luck with that.In the $65k range there would be a case.