#FastMasters
The XJR-15 and XJ220: When Jaguar Tried to Be Cool and Failed
For as long as I’ve been alive, Jaguar has been mired in identity crisis. The main problem has always been the same: the average Jaguar buyer is old. So old, in fact, that a primary bathroom break debate topic at the recent Papal conclave was the best color for an XJL. So how can Jaguar find younger buyers?
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