J.D. Power Releases Brand Loyalty Study for 2019, Subaru Takes Top Honors

J.D. Power’s annual Automotive Brand Loyalty Study came out for 2019 this week. According to the outlet, Subaru outranks every other brand when it comes to consumer loyalty. That meshes with any anecdotal evidence I’ve accumulated by just speaking with people. Despite some nagging quality concerns stemming from the company’s swift sales growth, most people I know that have driven a Subaru still want one.

Subaru also has been running some of the best advertisements within the industry with the broadest possible appeal ( as they often feature dogs) over the last few years. Almost every woman I’ve spoken with feels positively about the brand and, while I can’t say the same about the men, it’s not a nameplate that receives much ire with laypersons — minus the odd tale of a tragic timing chain mishap (I told you to take it in, Sean).

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Mercedes-Benz Tops In J.D. Power Satisfaction Survey

Another day, another customer survey. This time, it’s J.D. Power with its annual Sales Satisfaction Index Study, with those surveyed placing Mercedes-Benz at the top of the podium.

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  • EBFlex What a colossal waste of money. But this installed administration has yet to spend one cent on something that is actually useful and actually leads to some progress. But apparently this is just what we need….a bunch of extremely overpriced but short ranged busses. It’s amazing that all our problems are solved that they have time to waste money on these little pet projects.
  • Hector How much for steering column?
  • John S. Beautiful car, fun series installment, Corey.
  • FreedMike Any link to the grant applications that were denied?
  • FreedMike I'm amazed it took this long for them to do a Challenger convertible.