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Foretold: Hyundai Prophecy Is Yet Another Glimpse of the Brand's Future

Unlike the 1956 Packard Predictor concept, which foretold nothing but GRIM DEATH for the once-proud marque, Hyundai’s Prophecy is living in happier times. The Korean automaker is on the upswing again, thanks to an influx of crossovers, but the brand’s future shares an uncertainty with other automakers. Namely: will anyone buy their electric cars?

Bound for next month’s Geneva Motor Show, the Prophecy hints at the shape of electric Hyundais to come.

Steph Willems Feb 14, 2020

Recent Comments

Fred I'm a fan and watch every race. I've missed a few of the live races, but ESPN repeats them during more reasonable hours.
Mikesixes It has potential benefits, but it has potential risks, too. It has inevitable costs, both in the price of the car and in future maintenance. Cars with ABS and airbags have cost me at least 2000 bucks in repairs, and have never saved me from any accidents. I'd rather these features were optional, and let the insurance companies figure out whether they do any good or not, and adjust their rates accordingly.
Daniel Bridger Bidenomics working.
Michael Gallagher Some math! The cost to produce US Shale derived oil is between $35 to $55/bbl. Middle East oil cost about $15/bbl. If OPEC wanted, they could produce more , driving oil prices below our costs and decimating our domestic industry. We have whispered in their ear that they should endeavor to keep the price above our cost, in exchange for political, economic and security favors. Case in point, during COVID when gas dropped below $2/gal , producers were losing money, Trump had to approach the Saudis requesting them to cut production to raise the oil price above our cost. If the global oil industry was truly competitive, our industry would be out of business very quickly due to our much higher cost of production. Those that long for those covid prices need to realize it would be at the expense of our domestic industry.
Norman Stansfield I'm training to be a mechanic, and have been told this or a Harley would be a good start.

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Foretold: Hyundai Prophecy Is Yet Another Glimpse of the Brand's Future

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