Renault's Slow Exodus From France Continues

Renault wants to shift more production away from France, French union sources leaked to Reuters, and to maximize the disgrace, the jobs will go to Turkey, a country not in high regard in islamophobic French circles. Renault plans to build more than 70 percent of its Clio subcompacts in Turkey, the union sources said. Renault issued a weak denial that reads like a confirmation.

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Adventures In Marketing: Outrun Satan's Temptations In a Renault Clio

In 1999, you could still buy a brand-new Peugeot 504 in Argentina. With such a classic French automobile available, Renault’s marketers had to come up with an extra-special advertising gimmick to move those Clios off the lot. How about El Diablo?

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Pocket Rocket Lovers Of The World, Rejoice! Uhmm, Sorry. That Was A Bit Misleading. Let's Start Over.

Pocket rocket lovers who happen to live in Belgium, France, Spain, or Switzerland,rejoice! According to Brazilian enthusiast site webmotors.com.br, Renault is using to good effect its Formula 1 presence and is launching the Renault Clio R.S. Red Bull Racing RB7 in the aforementioned markets. Wow! What a mouthful for a compact car! And yes, you read right, Clio and Red Bull in the same name!

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French Government Taking The Wheel At Renault

A few months back I noted that the French government was interfering in the car industry by demanding French plants stay open as a condition of their bailout of Renault. Well, things are getting even more….well….French. New York times (via Reuters) reports that French President Nicolas Sarkozy has summoned Renault and Nissan CEO, Carlos Ghosn for a cosy chat. Actually, “grilling” might be better way of putting it. The invitation has come about after reports surfaced that Renault might be producing its new Clio in Turkey, rather than France. This could be considered state bullying, but the French State is a 15% shareholder in Renault. French Industry minister, Christian Estrosi made absolutely no effort to cover this coercion.

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