Knock, Knock? Who's There? Not A Future Cadillac XLR

The Red Pants Douchebag Marketing Garden Party debut of Cadillac’s Elmiraj concept was hugely exciting for everyone naive enough to think that Cadillac might be able to whip up a $100K rear-wheel-drive monster coupe with whatever funds they saved by plopping the XTS on top of the LaCrosse. I thought it looked great myself. As an American, I’m very proud of the fact that General Motors can fearlessly create a one-off prototype of the kind of highly improbable flagship that Mercedes has been nonchalantly building since the W126 SEC came out. Come to think of it, that W126 coupe came out just before Cadillac turned the Eldorado into a car that managed to be about as physically big as a current Sonata while appearing to be the same size as the current Accent. Goodbye Cadillac, hello Mercedes. Changing of the guard and all that.

Those of us who remain fans of the brand yet have some minor understanding of the auto business understand that the Elmiraj is about zero percent “El” and about one hundred percent mirage. Fair enough. But what about a new XLR that kind of looks like an Elmiraj? There’s a new Corvette, and the old, old (C5) Corvette spawned the XLR, so perhaps something could be done there?

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  • W Conrad I'd gladly get an EV, but I can't even afford anything close to a new car right now. No doubt if EV's get more affordable more people will be buying them. It is a shame so many are stuck in their old ways with ICE vehicles. I realize EV's still have some use cases that don't work, but for many people they would work just fine with a slightly altered mindset.
  • Master Baiter There are plenty of affordable EVs--in China where they make all the batteries. Tesla is the only auto maker with a reasonably coherent strategy involving manufacturing their own cells in the United States. Tesla's problem now is I think they've run out of customers willing to put up with their goofy ergonomics to have a nice drive train.
  • Cprescott Doesn't any better in red than it did in white. Looks like an even uglier Honduh Civic 2 door with a hideous front end (and that is saying something about a Honduh).
  • Kwik_Shift_Pro4X Nice look, but too short.
  • EBFlex Considering Ford assured us the fake lightning was profitable at under $40k, I’d imagine these new EVs will start at $20k.