#ByeByeFordCars

Ford announced yesterday, via a filing with investors, that by 2020 there will only be two conventional cars (or gas-fueled cars, at least) in its lineup. Those models will be the venerable Mustang and the upcoming Focus Active.

I wrote our news hit on it, and in my rush to get it online, I perhaps wasn’t as in-depth with context as I could’ve been. I’d like to make up for that by digging more, both into the greater context of what’s a tectonic shift in product portfolio for a major, full-line automaker, and flesh out my thoughts on what it all means.