Subaru BRZ Final Edition: Last Nail in the Coffin?

While Toyota and Subaru are officially developing a new generation of the 86/BRZ, neither model from the current generation looks long for this world. The Toyobaru twins’ placement as an affordable sports car meant volumes were never going to be stellar but the last few years have been particularly unkind. Inside the United States (the duo’s strongest market), the Toyota half of the pair hasn’t managed to break 10,000 deliveries since 2016 — something the BRZ has never achieved. Last year, Toyota’s coupe was sitting at just 3,398 units while the Subaru only sold 2,334.

But the final nail in their coffin could be the new special edition that’s coming out of Europe. Subaru is introducing the conclusive-sounding “Final Edition” of the BRZ for Germany.

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  • EBFlex What a colossal waste of money. But this installed administration has yet to spend one cent on something that is actually useful and actually leads to some progress. But apparently this is just what we need….a bunch of extremely overpriced but short ranged busses. It’s amazing that all our problems are solved that they have time to waste money on these little pet projects.
  • Hector How much for steering column?
  • John S. Beautiful car, fun series installment, Corey.
  • FreedMike Any link to the grant applications that were denied?
  • FreedMike I'm amazed it took this long for them to do a Challenger convertible.