Maserati Promises Not to Go All Electric on Us

Maserati promises it will steer clear of widespread electrification. And yet, it’s unclear whether this is part of a bold corporate strategy that sees electrification as the less-promising path forward, or simply the result of the brand’s current financial situation.

Regardless, the firm’s North American leader, Al Gardner, says it’s not in the cards. While Maserati fully intends to insert more plug-in vehicles and hybrids into its lineup by 2022, it vows to stop short of killing the internal combustion engine. Of course, we know that’s a promise no automaker can expect to keep indefinitely. All it takes is one important change in management to readjust a brand’s corporate trajectory, but Maserati appears safe from total electrification for the time being.

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Maserati's North American Dealer Boss Handed the Reins

Maserati, a fairly opaque, Fiat Chrysler-owned brand that exists in the periphery of the mainstream luxury scene, has a new leader in North America.

Announced Monday, Al Gardner, head of dealer operations in the region, will take control of the marque from current Jeep boss Tim Kuniskis, who jettisoned his control of the Italian brand in an executive shuffling last month.

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Next-Gen Chrysler Town & Country PHEV Debuting A Year Early

Minivan shoppers will have a new option to consider in 2015, as Fiat Chrysler Automobiles CEO Sergio Marchionne revealed plans to introduce a PHEV variant of the Chrysler Town & Country late into the coming year.

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  • ChristianWimmer I have two problems with autonomous cars.One, I LOVE and ENJOY DRIVING. It’s a fun and pleasurable experience for me. I want to drive my cars, not be driven by them.Two, if autonomous cars have been engineered to a standard where they work 100% flawlessly and don’t cause accidents, then freedom-hating governments like the POS European Union or totally idiotic current German government can literally make laws which ban private car ownership in their quest to save the world from climate change bla bla bla…
  • SCE to AUX Everything in me says 'no', but the price is tempting, and it's only 2 hours from me.I guess 123k miles in 18 years does qualify as 'low miles'.
  • Dwford Will we ever actually have autonomous vehicles? Right now we have limited consumer grade systems that require constant human attention, or we have commercial grade systems that still rely on remote operators and teams of chase vehicles. Aside from Tesla's FSD, all these systems work only in certain cities or highway routes. A common problem still remains: the system's ability to see and react correctly to obstacles. Until that is solved, count me out. Yes, I could also react incorrectly, but at least the is me taking my fate into my own hands, instead of me screaming in terror as the autonomous vehicles rams me into a parked semi
  • Sayahh I do not know how my car will respond to the trolley problem, but I will be held liable whatever it chooses to do or not do. When technology has reached Star Trek's Data's level of intelligence, I will trust it, so long as it has a moral/ethic/empathy chip/subroutine; I would not trust his brother Lore driving/controlling my car. Until then, I will drive it myself until I no longer can, at which time I will call a friend, a cab or a ride-share service.
  • Daniel J Cx-5 lol. It's why we have one. I love hybrids but the engine in the RAV4 is just loud and obnoxious when it fires up.