No Fixed Abode: Return Of The King

So here we are, celebrating forty years of the “Dreier”, or 3-Series, depending on how Euro-wannabe you wannabe. Since I don’t wannabe, I’m going to call it “39 Years Of The 3 Series”. After all, we didn’t get the 320i in the United States until the 1977 model year. When it did arrive, it was a thermal-reacted boondoggle with a tendency to rust out from under the feet of the unlucky first owners.

Although it looked like a million bucks, particularly in “S” trim, and it was one of the dream cars of my pre-teen years, I cannot allow any of you Millennial readers out there to come to the mistaken belief that the E21, as adapted for the American market, was anything other than a shitbox with the lifespan of a fruit fly. It was also easy meat for a Rabbit GTI in any venue from the stoplight drag to the road course. It was, however, expensive, costing about as much as a base Cadillac Coupe de Ville, so at least it had that going for it. The most damning thing I can tell you about the 320i is this: I worked for David Hobbs BMW for much of 1988, and although the newest 320i was just five years old at that point, I never saw one come in for service, and we never took one in on trade.

The “E30” 318i that appeared for the 1983 model year was a major improvement over its predecessor in everything from climate control to rust resistance, but it was “powered” by the same 103-horsepower, 1.8-liter, eight-valve four-cylinder that made the badge on the back of the 1980-1983 320i a comforting lie. I put “powered” in quotes because the E30 318i struggled to break the 18-second mark through the quarter-mile in an era where the Mustang and Camaro were in the low fifteens and even a 1981 Dodge Omni 024 “Charger 2.2” could rip the mark in 17.2 seconds. That’s right: if you were in a brand-new BMW and a three-year-old Dodge Omni pulled up next to you at the light, the only thing that could save you from an ass-kicking would be a swift activation of the turn signal.

But then, one day about halfway through the first year of the 318i’s lukewarm tenure in North America, things changed.

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  • Zerofoo Calling Fisker a "small automaker" is a stretch. Fisker designed the car - Magna actually builds the thing.It would be more accurate to call Fisker a design house.
  • ToolGuy Real estate, like cars: One of the keys (and fairly easy to do) is to know which purchase NOT to make. Let's see: 0.43 acre lot within shouting distance of $3-4 million homes. You paid $21.8M in 2021, but want me to pay $35M now? No, thank you. (The buyer who got it for $8.5M in 2020, different story, maybe possibly.) [Property taxes plus insurance equals $35K per month? I'm out right there lol.] Point being, you can do better for that money. (At least the schools are good? Nope lol.)If I bought a car company, I would want to buy Honda. Because other automakers have to get up and go to work to make things happen, but Honda can just nap away because they have the Power of Dreams working for them. They can just rest easy and coast to greatness. Shhhh don't wake them. Also don't alert their customers lol.
  • Kwik_Shift_Pro4X Much nicer vehicles to choose from for those coins.
  • Jeff If this is sold in America at 90k it will be bolted to the dealer lots. If 60k to 90k ICE full size crew cab pickups are not selling as well this definitely will not sell. Also 90k for a KIa is ridiculous.
  • KOKing For that money there are some great oceanfront properties that aren't gonna slide downhill after the next massive rain. And the property will likely continue to appreciate the way things are out here. But the company is probably past saving.