#2016BuickEnvision
Hold On - Envision Ads Are On the Way, Says Buick
Yesterday, we reported that the 2016 Buick Envision crossover, already on sale in the U.S. and Canada, arrived with no marketing to herald its appearance.
That may be true for the early sales period, but with more Envisions now arriving on lots, Buick says the automaker has a slow advertising ramp-up planned for the new model.
Buick Envision: A Ghost Unicorn Waiting for the Spotlight
Raise your hands if you’ve seen a Buick Envision, or even heard someone mention it?
The Chinese-built crossover is now on sale in the U.S., but you’d be forgiven for not knowing that. Due to a case of odd timing, the model will see a short (and expensive) 2016 model year before all trim lines go on sale this fall as a 2017 model.
With no advertising to be found, it seems General Motors figured “Nah, we’ll tell them about it later.”
We'll Get The Chinese-made 2016 Buick Envision Sooner Than We Expected
Buick announced Friday that it will bring from China the Buick Envision to sell in the U.S. next summer, two years after that car was introduced overseas, and that it will be the first Chinese-made car from a domestic manufacturer.
Automotive News reported that the small crossover would go on sale sometime around August, earlier than expected from initial reports last month.
When it goes on sale, the Envision will be powered by a 2-liter turbocharged four that makes 252 horsepower and will only be offered in all-wheel drive to start. The model will be bookended by the subcompact-sized Encore and full-size Enclave and fill a substantial need for the premium automaker.
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