Kia Teases EV9 Ahead of March 15 Unveil

Matthew Guy
by Matthew Guy

Creating a bit of hype for the launch of their all-electric large crossover, Kia has dropped a teaser video for their upcoming EV9. If the shadowy images are any indication, there’s little chance of owners losing it in a parking lot.

Set to act as the brand’s flagship EV, this machine will enter an arena that is slowly filling with seven-passenger electric vehicles – but few of which are likely to be offered at this price point. No one expects the EV9 to be priced at $19,995 but it’ll almost certainly be well south of others in its size category such as the Tesla Model X and Mercedes-Benz EQS SUV. We’ll take this moment to point out all those vehicles use a mash of alphanumerics for their names. Make of that what you will.

As is typical of teasers, specific details are few and far between – but we can still parse a few particulars. The front end seems to take much from the concept car and various spy shots of the real thing, using a series of dot-matrix shapes and strips of LEDs to create a unique lighting signature. Its taillights reach to the sky and, save for small twin spears pointing towards the center of this car, Kia likely won’t mind if some non-car people mistake it for a Cadillac. The EV9’s side profile is boxy, as one would expect from a company that brought us three-row vehicles like the Telluride.

The bottom of that rear window is devoid of a wiper arm; we hope one is tucked away and hidden behind the roof-mounted spoiler. This is an irritating trend in new electric cars, with manufacturers doing away with rear wipers for the sake of weight or complexity or power consumption or because a bed-wetting bean counter said it was a good idea. Despite claims that aero effects will keep that pane clean, real-world testing in messy conditions proves that grime still accumulates, and a wiper is needed. Perhaps if enough of us complain, we can nip this trend in the bud before it becomes too widespread.

Kia plans to officially reveal the EV9 on March 15th.

[Image: Kia]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

Join the conversation
3 of 18 comments
  • Cprescott Cprescott on Mar 06, 2023

    The voice of the ghost of Andy Rooney... "Have you ever wondered why EV's have the most external lights when that uses the power from their only propulsion resource? You'd think they'd economize and maximize range and do the least possible. "

    • Luke42 Luke42 on Mar 06, 2023

      The power draw from LEDs is trivial compared to the vehicle's propulsion needs.

      Just like it is with gasoline vehicles, where the lights are powered by burning chemical fuels and confining the escaping hot gasses - except that DC-DC converters are far simpler, and easier to size to the application.

  • 28-Cars-Later 28-Cars-Later on Jul 05, 2023

    Atrocious styling, just wow. Please fold the marque into Hyundai.

  • Tassos Jong-iL Mr. Healey, honesty is key and there have been several accusations about your biases towards different brands. We hope you can prove these badactors wrong and show us the proper way.
  • Redapple2 37% USA Canada content. This should pass you off ! THIRTY SEVEN.
  • Theflyersfan I guess I should have kept my first ever car which was also a 1987 Nissan. Probably could have sold it for $50,000 by now if I was living in this fantasy world where used up 37 year old Nissans sell for the same price as a new Versa. I wish a link was here so all of us can check out this treasure among junk 200SX. The only way this car is even remotely worth that kind of money is if there are illicit substances hidden somewhere in the frame that, as part of the sale, you have to drive across the border and "make a delivery." Otherwise, get that thing off of my lawn.
  • Sobro Needs moar Roots.