Cool It: Hyundai Testing Innovative Window Film

Matthew Guy
by Matthew Guy

Applying tint to window glass is hardly a new way to keep the cabin of one’s car cool in direct sunlight – but Hyundai claims there remains innovations to explore in the field of beating the summer heat.

According to the company, a new product it is calling Nano Cooling Film can block external heat energy whilst also emitting internal radiant heat to the outside. Through this, the material is said to significantly reduce a car’s interior temps without violating tint laws and maintaining high transparency to allow unobstructed vision. Cops will have to find a different excuse to pull people over for no reason.


Testing is underway in hottest Pakistan, with the product being applied to a total of 70 Hyundai vehicles on the road in that region. Today’s forecasted high in the area was 94F with 46 percent humidity, if you’re wondering. Daily temps in the summertime can reportedly crest 120 degrees Fahrenheit. A proper place in which to test this stuff, then. 


The science behind the functions of Nano Cooling Film is far beyond this author’s pay grade but it apparently maximizes heat dissipation by incorporating a nanostructure that has excellent heat transfer characteristics. The film’s outer layer is said to radiate heat at mid-infrared wavelengths from the interior of the vehicle to the exterior, while the inner two layers reflect incoming heat at near-infrared wavelengths, reducing the total amount of heat that reaches the inside of the vehicle. In other words, if it all works as advertised, the stuff not only prevents heat from entering the car but also assists with getting rid of the stuff. Clever.


Temps are said to have dropped by up to 12 degrees Celsius in some testing conditions but specific ambient temperatures aren't mentioned. As an example including Fahrenheit, a twelve degree plunge from 38C to 26C would be similar to 100F to 79F. That's a big deal.


Evidently, this product is far from a flight of fancy with Hyundai suggesting it is on the cusp of rolling it out to mass production in some markets. 


[Image: Hyundai]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

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  • Analoggrotto Analoggrotto on Apr 23, 2024

    Hyundai is the greatest automotive innovator of the modern era, you can take my word for it.

  • Shipwright Shipwright on Apr 23, 2024

    Great news for those down south. But will it remove internal heat to the outside / reduce solar heat during cold winter months making it harder to keep the interior warm.

    • Jeff Jeff on Apr 23, 2024

      Probably would not want this in colder climates but for the Southwest especially the desert this would be good. Don't need solar heat for most of the year in Arizona.


  • Funky D There are WAY too many of what my youngest son calls grayscale (white, black, silver, gray) out there.I will pick literally ANY color (including that baby puke yellow found on new Chevy crossovers) over a grayscale color. But if every car I had was arrest-me red, I'd be find with that.What happened to the 60s~80s when you could choose from a pretty rich color palate when placing your new car order?
  • Tassos Jeep again proving they stand behind freedom. The freedom to choose the fuel you use. I’ll take one in ”Right to express myself freely” pink.
  • Jeff Good move on Cadillac's part. Not everyone is ready for an EV it will take more time to expand the charging infrastructure and more affordable EVs.
  • 3-On-The-Tree I was never a fan of the newer dodge products but it’s still a shame that all the OEM’s are moving away from V8’s to turbo V6 and V4’s all in the name of emissions and better mpg.
  • FreedMike I like the idea of EVs, but the idea that they're going to achieve 100% market penetration was a fantasy to begin with. Also worth noting; Cadillac is on track to sell well over 20,000 Lyriqs this year. Not too shabby. https://www.coxautoinc.com/wp-content/uploads/2024/04/Q1-2024-Kelley-Blue-Book-Electric-Vehicle-Sales-Report.pdf
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