Toyota Proudly Announces 2022 GR86 Will Be Slightly Cheaper Than Subaru BRZ

Matt Posky
by Matt Posky

Toyota has announced pricing for the 2022 GR86, with the Hachiroku receiving an MSRP of $27,700 before destination. That’s $295 cheaper than the nearly identical Subaru BRZ. Though, when you’re effectively building a sports coupe that has a literal clone of itself on sale across the street, every tiny advantage suddenly becomes relevant.

While a couple of hundred bucks aren’t likely to sway someone holding any amount of brand loyalty, it could become the deciding factor for interested parties who see the Toyobaru Twins as otherwise identical. The problem is that they actually do have distinctive personalities, despite still being overwhelmingly similar at their core, and the price difference shrinks even more once you accounted for each manufacturer’s delivery fees.

The two cars are the most similar in their base formats. For Toyota, that results in an MSRP of $27,700 plus 1,025 delivery fee. On the Subaru, it’s $27,995 plus a smaller $960 destination charge — making the GR86 $230 cheaper before you’re comparing financing options or any added equipment.

This also makes the GR86 a few dollars less expensive than the previous generation Hachiroku, which is equipped with a less powerful 2.0-liter and lacks a lot of the slick digital features of the new model. While not everyone is likely to be a fan of adding screens and connectivity features on a stripped-down sports coupe, they’re bound to appreciate the 2022 GR86’s larger 2.4-liter boxer engine (sourced from Subaru) that delivers nearly 18 percent more horsepower and 11 percent more torque.

But we’re comparing the Toyota 86 to the BRZ, which shares those hardware upgrades. That means both vehicles come with 228 hp and 184 lb-ft of torque, though they’ve been tuned differently to cater to each brand’s tastes. The same is true for their transmission turning, power steering setup, and the amount of dampening each vehicle was given. This has resulted in claims that the GR86 is more easily tossed around a racetrack than the planted BRZ. Though most reviewers seem to feel that there’s really not much difference from behind the steering wheel.

Toyota has said in the past that it prioritized engine responsiveness while Subaru focused more on comfort and stability. But Subaru has remained adamant that the BRZ wasn’t designed to give Toyota a performance advantage for the sake of a softer ride. Engineers have even suggested that it should boast a slightly lower center of gravity and may yield better lap times on a highly technical course, citing some mild differences in hardware.

The Subaru is using aluminum front knuckles instead of the Toyota’s more standard steel to help reduce un-sprung weight. It likewise stiffened up the rear trailing link bushings whereas the 86 uses carryover hardware. The stabilizer bars, which both vehicles have at the front and year, are similarly unique. But Subaru’s are supposedly lighter as the rear unit is mounted to the BRZ’s body while the GR86 has its back bar affixed to the subframe.

This ultimately makes the BRZ a little more expensive to manufacture and was something Subaru hinted at ahead of launch. But manufacturer documents actually have the Toyota weighing a bit less, with the specific differences varying between markets and which spec sheet you’re currently looking at. At the end of the day, they’re both so close to 2,800 lbs that the size of your dinner could and what you’ve left in the trunk will be determining which one is heavier in the real world.

That just leaves the looks, which are entirely subjective. Save for the badging, you’d be hard-pressed to guess which one you’re sitting in. But the Subaru looks a little happier from the outside, while the similarly playful styling of the Toyota boasts a smidgen of menace thanks to a distinctive front clip and some unique headlamps.

Frankly, it’s not really enough for the money to make much of a difference and your driving abilities will undoubtedly be more relevant than whatever mechanical divergences there are between the two cars. It’s also likely that a lot of the people interested in the Toyobaru Twins will immediately end up modifying them to suit their tastes anyway. However, if you’re absolutely positive you’re going to keep them stock, the GR86 might be better suited to someone interested in the occasional bout of hooning. Meanwhile, the BRZ seems designed to behave predictably during track days and help drivers shave off those milliseconds.

Final verdict: Unless you’ve got something specific in mind that costs exactly $230, forget about the money and just go with whatever model speaks to you the loudest and happens to be available. Just don’t spoil it by optioning the $1,500 six-speed automatic.

[Images: Toyota; Subaru]

Matt Posky
Matt Posky

Consumer advocate tracking industry trends and regulations. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied, he pivoted to writing about cars. Since then, he has become an ardent supporter of the right-to-repair movement, been interviewed about the automotive sector by national broadcasts, participated in a few amateur rallying events, and driven more rental cars than anyone ever should. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and learned to drive by twelve. A contrarian, Matt claims to prefer understeer and motorcycles.

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  • Brn Brn on Oct 28, 2021

    I'm tired of destination fees. No where else do I have to pay $1000 (I've seen it much higher) for merchandise to be delivered to the store. Just charge more for the car.

    • See 1 previous
    • Jack4x Jack4x on Oct 29, 2021

      @eggsalad The fact that GM charges the same destination fee for Corvette pickup at the factory tells you all you need to know about how much it actually relates to delivery cost.

  • Inside Looking Out Inside Looking Out on Oct 28, 2021

    So my take is that: 1. Subaru badge is more expensive to make than Toyota. 2. GR86 is made for retirees since typical Toyota owner is over 70 years old. 3. Dogs prefer BRZ and by dogs I mean...Well that is the topic on my next post.

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  • ToolGuy The Grand Tour 'One For The Road' is available on Prime as of yesterday ('Season 6 Episode 1'), if your electricity is working.
  • Ise65810017 As a person who grows food I do hope we use other fuels. Crop failure is a great fear amoung my freinds. The climate change is a really big issue for us. It is true there not yet a good way but the public has to be will to use different methods instead of keeping on doing the same thing hoping for different results.
  • Dartdude The Europeans really don't understand the American market. Most aren't that successful here. The American brands need to be restructured. Ram needs to be rolled back into Dodge. Dodge needs to be the mainstream brand again and compete with Ford, Chevrolet and Toyota. Dodge can have some performance models based on the regular models. Chrysler needs to be the upscale brand to compete with Acura, Genesis and Buick. Jeep needs to go back to offroad models and no more front wheel drive based vehicles. Dodge Trucks should compete against Ford, Chevrolet and Toyota models. They can use some of the European platforms, but they have to design our models here and no rebadging.
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