Hyundai Motor Group Is on Fire: Kia Recalls Optima, Sorento Models

Matt Posky
by Matt Posky

Despite Kia’s obvious efforts to transform its lineup into a slew of handsome models offering more of what drivers want, it continues to have trouble with some of them catching fire. That’s likely going to be a deal-breaker for many shoppers, especially with the latest recall suggesting flames could spring up after vehicles have been turned off.

Hyundai Motor Group (which owns Kia) is requesting 440,370 examples of the Optima and Sorento be returned to dealers over a potential brake fluid leak that may damage the hydraulic electronic control unit (HECU) and start a fire. The notice comes just weeks after Hyundai asked to see 125,800 automobiles (Kona, Veloster, Elantra) and Kia wanted to check on 147,000 (Seltos, Soul) models for the same issue.

The problem is a familiar one, with control units drenched in brake fluid throwing sparks around the engine compartment until something catches. Kia has stated that it’s not aware of any fires related to the issue, though it’s still recommending owners park their vehicles outside and keep them a healthy distance away from anything they don’t want to see burned to a crisp.

What should you be on the lookout for? Horrible burning smells and smoke emanating from beneath your hood are probably decent indicators that something might be wrong. But Hyundai/Kia have also suggested that an ABS warning light might be a sign that you’re in for trouble. For now, the problem is only supposed to affect 2013-2015 model year Kia Optima sedans and 2014-2015 Sorento crossovers.

Customers will be encouraged to bring their vehicles in for inspection starting July 2nd, though we probably wouldn’t blame you for calling ahead of the official notice. Dealerships have been informed to check to see if there are any errant brake fluids and replace the HECU if so. Otherwise, your car will simply be equipped with new fuses designed not to throw sparks everywhere when covered with any number of liquids — should that happen later.

As always, the repair bill will be footed by the manufacturer. Kia said it would also reimburse any owner that took care of the problem themselves.

[Image: Kia Motors]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • ToolGuy ToolGuy on May 19, 2021

    Fire and opposable thumbs are two of the few advantages I have in life. Let's keep them.

  • Redapple Redapple on May 19, 2021

    H K are crap. redapple example 23 My brother reports. his 2015 Sonata. 35,000 miles. Disintegrating key fob - rubber panels. Chrome rubbing off dash trim. Chrome on door panel deliminating. Rear wheel hub. grind / clunk. Replacement completed. Trunk release button on trunk. Disintegrated. No spare tire. Not even a donut. wait 1.5 hr for tow truck. Others report seats in a 5 yr old car look like a 10 year old car. Now Fires. Brutal. Just Brutal. No sale. Period

    • See 2 previous
    • Dantes_inferno Dantes_inferno on May 20, 2021

      @tonycd >“The cost savings have to come from somewhere.” R&D, materials, assembly, quality control are a few things that come to mind...

  • Grg These days, it is not only EVs that could be more affordable. All cars are becoming less affordable.When you look at the complexity of ICE cars vs EVs, you cannot help. but wonder if affordability will flip to EVs?
  • Varezhka Maybe the volume was not big enough to really matter anyways, but losing a “passenger car” for a mostly “light truck” line-up should help Subaru with their CAFE numbers too.
  • Varezhka For this category my car of choice would be the CX-50. But between the two cars listed I’d select the RAV4 over CR-V. I’ve always preferred NA over small turbos and for hybrids THS’ longer history shows in its refinement.
  • AZFelix I would suggest a variation on the 'fcuk, marry, kill' game using 'track, buy, lease' with three similar automotive selections.
  • Formula m For the gas versions I like the Honda CRV. Haven’t driven the hybrids yet.
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