Jaguar Brings the Bling With F-Type Heritage 60 Edition

Jason R. Sakurai
by Jason R. Sakurai

Jaguar has commissioned a Sixties-inspired F-Type Heritage 60 Edition to celebrate the E-Type’s 60th anniversary. While diamonds are customary on this occasion, the automaker has instead dipped into the E-Type’s palette for its Sherwood Green tone, a color not offered since the 1960s.

Conspicuous by its scarcity, the brand’s SV Bespoke unit is offering just sixty of these distinctive 2021 F-Types worldwide as either a coupe or convertible. Utilizing the F-Type R’s all-wheel-drive, 575-horsepower, supercharged drivetrain, each will be built at the Castle Bromwich plant in the United Kingdom before being hand-finished by the SV Bespoke team at Jaguar’s Special Vehicle Operations in Warwickshire.

What separates an F-Type Heritage 60 Edition from a run-of-the-mill F-Type R? Besides the green hue, you get two-tone leather trim, aluminum console trim obsessed over by a designer looking at the E-Type’s rearview mirror casing, and a 60th Anniversary logo embossed in the headrests of the performance seats. Gloss black 20-inch forged alloy wheels, gloss black and chrome exterior accents, and black brake calipers bestow additional exclusivity. Badging likely leftover from the E-Type Collection vehicles is included, along with commemorative tread plates, and an SV Bespoke plaque to ensure nobody mistakes your Heritage 60 Edition from the more pedestrian R variant.

While F-Type Heritage 60 Edition pricing has not been announced, the tab on the F-Type R, 5.0-liter, 575-hp supercharged V-8, AWD, starts at $103,200 for the coupe, and $105,900 for the convertible. Expect that with only sixty units available worldwide, at-market pricing sharply north of those figures will likely prevail. As with every other Jaguar vehicle, a 5-year/60,000-mile new-vehicle limited warranty, complimentary scheduled maintenance, and 24/7 roadside service are included.

Not to miss out on a party, Jaguar Classic is creating six limited-edition matched pairs of restored 3.8-liter 1960s E-type vehicles that pay tribute to two revered examples, 9600 HP and 77 RW, known as the E-type 60 Collection. We have absolutely no earthly idea what these would cost, or if they will even be offered for sale.

A diamond may be forever, but the F-Type Heritage 60 Edition is bright and shiny, if not bold and beautiful. Rolling artisan-crafted sophistication, versus the glitterati.

[Images: Jaguar]

Jason R. Sakurai
Jason R. Sakurai

With a father who owned a dealership, I literally grew up in the business. After college, I worked for GM, Nissan and Mazda, writing articles for automotive enthusiast magazines as a side gig. I discovered you could make a living selling ad space at Four Wheeler magazine, before I moved on to selling TV for the National Hot Rod Association. After that, I started Roadhouse, a marketing, advertising and PR firm dedicated to the automotive, outdoor/apparel, and entertainment industries. Through the years, I continued writing, shooting, and editing. It keep things interesting.

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  • Ronin It's one thing to stay tried and true to loyal past customers; you'll ensure a stream of revenue from your installed base- maybe every several years or so.It's another to attract net-new customers, who are dazzled by so many other attractive offerings that have more cargo capacity than that high-floored 4-Runner bed, and are not so scrunched in scrunchy front seats.Like with the FJ Cruiser: don't bother to update it, thereby saving money while explaining customers like it that way, all the way into oblivion. Not recognizing some customers like to actually have right rear visibility in their SUVs.
  • MaintenanceCosts It's not a Benz or a Jag / it's a 5-0 with a rag /And I don't wanna brag / but I could never be stag
  • 3-On-The-Tree Son has a 2016 Mustang GT 5.0 and I have a 2009 C6 Corvette LS3 6spd. And on paper they are pretty close.
  • 3-On-The-Tree Same as the Land Cruiser, emissions. I have a 1985 FJ60 Land Cruiser and it’s a beast off-roading.
  • CanadaCraig I would like for this anniversary special to be a bare-bones Plain-Jane model offered in Dynasty Green and Vintage Burgundy.
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