By on August 25, 2020

Ford

Ford’s build-and-price tool can now be wielded against the next-generation F-150 pickup, revealing that going hybrid will vary wildly in price, depending on where you start.

While a report last month detailed expected pricing, now it’s official. The cost of adding hybrid power to your 2021 F-150 sinks as your truck’s standard power output rises.

Not yet rated, Ford claims the 3.5-liter twin-turbo V6/electric motor combo gives PowerBoost-equipped F-150s class-leading horsepower and torque. The unit’s mated to a 10-speed automatic, with the 47-horse electric motor lessening the need for the gas engine to do all the heavy lifting.

Fuel economy is still unknown.

That said, pricing is here. While the 2021 F-150’s B&P tool is still young and wonky, it does reveal that the earlier report was correct. The base price of a ’21 F-150 (XL 4×2 regular cab, 6.5-foot box) is indeed $30,365 after destination, a $190 bump from the year before, but you won’t be able to get the PowerBoost on the absolute bargain basement model. That could change with time.

For now, it seems the cheapest hybrid is the XL 4×2 regular cab with 8-foot box, stickering for $38,495. We can also see that the PowerBoost option appears on the XL SuperCrew with 6.5-foot box costing $3,300, and in the XL SuperCrew 5.5-foot box costing $4,495. The difference between the two models? Engine size. The former carries a 2.7-liter EcoBoost V6, the latter a 3.3-liter V6. The smaller the initial engine output, the pricier it’ll be to get into a hybrid.

Case in point: On the King Ranch, which carries a 5.0-liter V8 as standard equipment, the PowerBoost option amounts to $2,500. On the top-flight Limited trim (3.5L EcoBoost standard), it’s a mere $1,900 ask.

As the truck draws nearer to its fall production date, additional configurations should arise (right now, the B&P tool shows no hybrid availability for Lariat trim, despite Ford saying otherwise elsewhere on the site, and XLT configurations seem to still be under construction). Stay tuned.

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17 Comments on “Ford F-150 PowerBoost Hybrid Pricing Goes Live...”


  • avatar
    Luke42

    I picked up a one of the GM 2-mode hybrid trucks.

    This is the fourth pickup truck I’ve owned, and it’s the first pickup truck I’ve actually enjoyed driving. The smoothness and control provided by the hybrid system is hard to beat.

    The traditionalists will stick with their V8s. But It’s hybrids, PHEVs, and EVs for me from here on out.

    • 0 avatar
      ajla

      Your truck uses a 6.0L V8.

      • 0 avatar
        Luke42

        Yes it does use a 6L V8.

        But the driving experience is *much* better than it is for a regular V8. It’s far smoother, and it only makes noise when necessary. It also has good low-end control, which is excellent for hitching up a trailer xor moving sailplanes around.

        Speaking for myself, I’m never owning a non-hybrid V8 again, because I hated the plain V8 that I owned in an F-150 a few years ago. My next truck will probably be full electric, but I’d settle for another hybrid/PHEV pickup.

        The point is that the hybrid system compensates for the compromises that come with V8 well enough that I can actually *like* this truck.

        • 0 avatar
          ajla

          I’d argue that the 6L V8 aids in the smoothness you like. It is part of the reason why the current Toyota Century uses a hybrid V8.

          I also think “traditionalists” would rather have a hybrid V8 truck versus something like the 2.7T 4-cylinder, but maybe I’m wrong.

          • 0 avatar
            Luke42

            The truck is less smooth when the V8 runs than when it’s running in electric mode.

            The eCVT keeps the V8s RPMs lower if you’re light footed. That’s one source of the smoothness.

            The other source of smoothness is that, when the V8 is not needed, the vehicle is propelled by silent-and-smooth electric power. That’s when it’s really smooth, and I want more of that.

            The hybrid system attenuates the annoyances of a straight V8.

          • 0 avatar
            ajla

            You’re only on full electric power up to 30 mph. Any other time the gasoline engine is at least doing something. Plus, the higher-displacement is part of what allows the transmission keep those RPMs low. That’s why GM chose the 6.0L in the first place over the other options.

            I’m just saying, change the gas-powered side of the hybrid equation and you might not like it as much.

          • 0 avatar
            Luke42

            Having the V8 run (especially if it goes over 1800 RPM) is punishment for driving too aggressively in this truck.

            The less the V8 runs, the better I like it. A PHEV would be an improvement, and an EV is the endgame.

            For me, at least. I acknowledge that my taste is my own.

          • 0 avatar
            ajla

            If your NVH threshold is such that 1800RPM qualifies as “punishment” then I agree you would be happiest with an EV.
            Although at that case I’m surprised you find the GMT900 suspension acceptable. Maybe something like a Ram 1500 Limited EV.

          • 0 avatar
            Luke42

            “If your NVH threshold is such that 1800RPM qualifies as “punishment” then I agree you would be happiest with an EV.”

            Having driven many EVs and hybrids, I definitely would be happier with an EV.

            The hybrid is a step in that direction. An improvement, but not the endgame.

            “Although at that case I’m surprised you find the GMT900 suspension acceptable.”

            I’m surprised I found any GMT900 acceptable. Those things trample on just about every automotive peeve I have.

            The hybrid system attenuates the annoyances of the platform well enough that I can actually appreciate its abilities.

            I see why people like these things, even if my reaction to driving most of them is “how much, exactly, are you paying me to drive this thing?”

            I’m driving my hybrid truck while I save up for a Tesla CT (or something similar). If a RAM 1500 Limited EV exists when I’m ready to buy, it will be given fair consideration for my business — as will the Rivian and Ford competitors.

  • avatar
    Lou_BC

    It makes sense financially that Ford can drop the price of the hybrid on the “bling” models because there is more profit margin. On the flip side there might be greater “buy in” if the price was lower on the cheaper models. Fleets most likely will get a better discount.

    • 0 avatar
      Luke42

      From an environmental perspective, putting fuel saving technology into cheap working pickup trucks is a big win.

      When it comes to getting me to buy, though, justifying a high-priced truck is the name of the game. I recently bought a 2010 GMC Sierra Hybrid 3HB, and the combination of my-kind-of-drivetrain and luxury interior was enough to get me to open my at used-car prices. Building a truck which justifies my spending of $40k-$70k is going to require much more electrification and more luxury to open my wallet.

      Market segmentation, y’all.

    • 0 avatar
      Scoutdude

      It isn’t that they are dropping the price on the models with the bling it is that the models with the bling already include the price of an engine upgrade. So once you back out the cost of the engine as an option on the lower trims it all works out the same.

      On the 2020XL

      2.7 $995
      5.0 $1995
      3.5 $2595

      So the difference between the 5.0 and 3.5 is $600 the same as the difference between the hybrid option on the King Ranch with its base 5.0 and the Limited with its base 3.5.

  • avatar
    ajla

    “On the top-flight Limited trim (3.5L EcoBoost standard), it’s a mere $1,900 ask.”

    The hybrid premium is $1,900 over the 3.5EB on every trim. It is just that some trims start with a higher-tier engine.

  • avatar
    EBFlex

    Congrats to Ford. You’ve finally managed to catch up to where GM was in 2004. What an accomplishment

    • 0 avatar
      Luke42

      The 2004 GM “hybrid” system was an oversized starter. It’s a worthwhile fuel saving technology, but GM’s marketing department tried to pull a fast one.

      The 2009+ GM 2-mode is an actual parallel hybrid system, which can move with the gasoline engine stopped. Like an enormous Prius.

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