Report: Porsche Macan Won't Ditch Gas Quite So Soon

Steph Willems
by Steph Willems

If a report in Car and Driver is correct, Porsche’s Leipzig assembly plant will soon be home to two overlapping eras — internal combustion, and what comes next. The site, upgraded in the previous decade, handles production of the Macan, which Porsche claims will don an all-electric powertrain for its next generation.

Not so fast, say company insiders.

Apparently, the unconfirmed plan is to keep the current-generation Macan in production alongside the EV-only version, albeit with a facelift to more closely resemble its electric successor. It’s similar to what Ram decided to do with its two 1500 pickups, with the motivating factor here being powertrain choice, not price.

Expected to roll out in 2022 or 2023, the upcoming Macan is seen as a gamble for Porsche, given that it’s the marque’s top selling model. It’s also a necessary evil — if you want to view it that way — to lower the automaker’s fleetwide emissions footprint.

This dual-Macan strategy isn’t just the result of short-lived product overlap during a production line changeover, either. According to a top-level exec, Porsche’s plan is to keep the refreshed older Macan in production for three years. “Such an important car can keep the internal-combustion engine even longer,” another source told the publication.

Such a move would keep the dollars flowing to fund the further electrification of the Porsche lineup, while at the same time offsetting development costs of the Macan successor. The model remains a popular entry point for Porsche customers.

Porsche’s 2019 sales were a bright point in the industry, with global deliveries rising 10 percent for the year. Macan sales almost topped the six-figure mark, rising 16 percent. In the U.S., where Porsche volume rose 8 percent, Macan sales fell slightly from their 2018 high water mark.

[Image: Porsche AG]

Steph Willems
Steph Willems

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  • Lstanley Lstanley on Feb 13, 2020

    The transition to all-electric vehicles sure seems to be happening faster than I thought would be the case.

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    • N8iveVA N8iveVA on Feb 14, 2020

      @hreardon I'm not saying there isn't a market for EV's, but I suspect that when they get to the point where someone walks into a Porsche dealer looking for a Macan and the only model offered is electric, a very high percentage will move on to something else.

  • Whatnext Whatnext on Feb 13, 2020

    As a confirmed crossover hater, I must admit I find the Macan appealling.

  • ToolGuy This podcast was pretty interesting. I listened to it this morning, and now I am commenting. Listened to the podcast, now commenting on the podcast. See how this works? LOL.
  • VoGhost If you want this to succeed, enlarge the battery and make the vehicle in Spartanburg so you buyers get the $7,500 discount.
  • Jeff Look at the the 65 and 66 Pontiacs some of the most beautiful and well made Pontiacs. 66 Olds Toronado and 67 Cadillac Eldorado were beautiful as well. Mercury had some really nice looking cars during the 60s as well. The 69 thru 72 Grand Prix were nice along with the first generation of Monte Carlo 70 thru 72. Midsize GM cars were nice as well.The 69s were still good but the cheapening started in 68. Even the 70s GMs were good but fit and finish took a dive especially the interiors with more plastics and more shared interiors.
  • Proud2BUnion I typically recommend that no matter what make or model you purchase used, just assure that is HAS a prior salvage/rebuilt title. Best "Bang for your buck"!
  • Redapple2 jeffbut they dont want to ... their pick up is 4th behind ford/ram, Toyota. GM has the Best engineers in the world. More truck profit than the other 3. Silverado + Sierra+ Tahoe + Yukon sales = 2x ford total @ $15,000 profit per. Tons o $ to invest in the BEST truck. No. They make crap. Garbage. Evil gm Vampire
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