Mitsubishi Concept CUV Comes With a Question

Steph Willems
by Steph Willems

Either those fan-type objects are meant to exhaust vape clouds from the cabin (pods?), or the upcoming concept vehicle from Mitsubishi will need clearance from the FAA to visit grandma’s house. Are they speakers? Will drivers of this wildly unlikely production candidate create impromptu block parties wherever they go?

Mitsubishi isn’t saying. All we know is that the concept, bound for next month’s Tokyo Motor Show, is a plug-in hybrid, not unlike the Outlander PHEV. Interestingly, Mitsubishi opted to spell out the PHEV acronym, making the vehicle seem more futuristic than it actually is.

“Plug-in hybrid electric vehicle.” It’s a term that’s been around for years, but it still boggles when one reads the “electric vehicle” part. No wonder consumers are still confused about electrification and the abilities of various hybrid types.

That complaint aside, Mitsubishi’s creation, like past concepts, isn’t likely to ever see the glare of a showroom. At least not as pictured. Described as a small plug-in SUV with a downsized powertrain and electric 4WD system, the concept is an exercise to show off Mitsu’s plug-in and all-wheel prowess while the company awaits real-world products people can actually buy. Aside from the Eclipse Cross, it’s been lean times at Mitsubishi for years.

The automaker’s entry into the troubled Renault-Nissan Alliance, while opening the door to cash-saving platform and technology sharing, means a longer wait for those future rides. The upside is that when it does happen, buyers might be able to expect a broader range of products.

We’ll know more about Mitsubishi’s concept, and perhaps even some future plans, when the Tokyo show kicks off in late October.

[Image: Mitsubishi]

Steph Willems
Steph Willems

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  • Bkojote @Lou_BC I don't know how broad of a difference in capability there is between 2 door and 4 door broncos or even Wranglers as I can't speak to that from experience. Generally the consensus is while a Tacoma/4Runner is ~10% less capable on 'difficult' trails they're significantly more pleasant to drive on the way to the trails and actually pleasant the other 90% of the time. I'm guessing the Trailhunter narrows that gap even more and is probably almost as capable as a 4 Door Bronco Sasquatch but significantly more pleasant/fuel efficient on the road. To wit, just about everyone in our group with a 4Runner bought a second set of wheels/tires for when it sees road duty. Everyone in our group with a Bronco bought a second vehicle...
  • Aja8888 No.
  • 2manyvettes Since all of my cars have V8 gas engines (with one exception, a V6) guess what my opinion is about a cheap EV. And there is even a Tesla supercharger all of a mile from my house.
  • Cla65691460 April 24 (Reuters) - A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less.
  • FreedMike It certainly wouldn't hurt. But let's think about the demographic here. We're talking people with less money to spend, so it follows that many of them won't have a dedicated place to charge up. Lots of them may be urban dwellers. That means they'll be depending on the current charging infrastructure, which is improving, but isn't "there" yet. So...what would help EV adoption for less-well-heeled buyers, in my opinion, is improved charging options. We also have to think about the 900-pound gorilla in the room, namely: how do automakers make this category more profitable? The answer is clear: you go after margin, which means more expensive vehicles. That goes a long way to explaining why no one's making cheap EVS for our market. So...maybe cheaper EVs aren't all that necessary in the short term.
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