Edging Up the Price: Ford's Edge ST Starts at $43,350
Ford promised a gutsy middleweight crossover that it hopes will satisfy enthusiasts after the automaker finishes eliminating the majority of its sporting passenger car segment. For 2019, the Edge ST replaces the standard Sport trim — resulting in added performance and a higher price.
However, it seems like the inflated MSRP will be worthwhile. At $43,350, the Edge ST plays host to a specially tuned 2.7-liter EcoBoost V6 that generates 335 hp and 380 pound-feet of torque — a not immodest improvement over the Sport. It also gets a new eight-speed transmission, all-wheel drive, performance seats, and implements a specially tuned suspension. Considering all of that comes in at roughly $1,500 more than the trim it’s replacing, we’d say the Edge ST is looking like a bargain.
If you don’t find that satisfactory, you can option in a brake package for $2,695 — which comes with 18-inch disc brakes and 21-inch black aluminum wheels. Those brakes can also be had via an upgraded equipment package that costs an additional $5,585 and includes Ford’s Co-Pilot360 collection of driver-assistance features, heated and cooled seats and a hands-free tailgate.
At its most expensive, Automotive News claims the Edge ST will sticker for around $52,000. Those figures were initially shared by CarsDirect, and verified by Ford dealerships. The company has not made any official announcement on pricing, however.
The ST and the rest of the revamped Edge lineup are scheduled to arrive at dealers later this summer.
[Image: Ford Motor Co.]
A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.
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I don't know about "bargain". Given that the Edge's cargo capacity is about the same as the new RDX I would pick the RDX every time. It's plenty fast (5.7 seconds to 60) and beats it in both quality and expected reliability while being thousands cheaper.
I generally like the Edge styling (not a Ford fanboy), with the exception of that "wide-open-mouth" grille on this model. On the Fusion, it seemed slimmer and more attractive; here, it looks out of place.