Ace of Base: 2018 Jeep Wrangler Sport

Matthew Guy
by Matthew Guy

In what was possibly the industry’s worst-kept secret since the interminable striptease that was the Dodge Demon, Jeep finally introduced the new Wrangler at the end of this year. Future missives about the Jeepiest of Jeeps will need to be crystal clear, because there are, in fact, two 2018 Wranglers available at one’s local FCA showroom – the new one (JL) and the old one (JK).

Readers can be assured, then, of hearing hyper-caffeinated sales staff blaring in radio ads about ZOMG GREAT DEALZ ON 2018 WRANGLERS – only for frustrated shoppers to discover they are actually talking about the lame-duck Jeep and not the shiny new off-roader.

Nefarious dealer bait-and-switch tactics aside, what does the new Wrangler pack into its base trim?

We know FCA has jacked the sticker by three grand, but are shoppers better off buying an el-cheapo Wrangler and saying “Yes, please” to the entire Mopar catalog instead of signing the note on a fancy-pants Rubicon and being done with it?

A full ten thousand of the finest American dollars separate a two-door Sport and a two-door Rubicon. That’s a lot of coin, and while the aftermarket is currently a bit thin on JL parts and accessories, Jeep itself is looking to get in on the action by offering a Mopar catalog with more than 200 bits and baubles to ‘roid out one’s Wrangler. The benefit of the factory stuff? It’s all covered under warranty.

The base Sport is notably devoid of air conditioning, a $1,295 option. It does come standard with natty 17-inch black styled wheels, a 5-inch touchscreen infotainment system (a huge improvement over last year’s prehistoric unit), a backup camera (helpful on the trail and mall parking lot), and a soft top that no longer requires a P.Eng to fandangle into a lowered position.

Under the flat hood is the familiar 3.6-liter Pentastar V6, still making 285 horspower but now bestowed with an electronic start/stop system. Stick with the six-speed stick and, before you protest that a slushbox is the better choice for rock crawling, I encourage you to try a manual-shift Wrangler with an aftermarket hand throttle mounted on the shifter. It is a superb addition, one which allows drivers to blip the throttle during gnarly off-road maneuvers (see below).

Base Wranglers are with 3.45 gears in the Dana rear end, more than stout enough for ninety-nine and a bunch more nines percent of drivers. All nine exterior colors, from stoic Granite Crystal to the extroverted Punk’n Orange, are offered at $0.

Ten grand is a vast yawning chasm of financial consideration, especially when the two Jeeps share the same drivetrain and basic bits. True, the Sport does not possess the Rubicon’s 4:1 Rock-Trac HD 4WD system, nor does it have 4.10 gears or front and rear lockers. However, if one can live without air conditioning – Wrangler’s removable doors and bugs-in-yer-teeth folding windshield suggest that one could – it might be a smarter play to pop for the base model and then splurge on all the above mentioned items plus a few more in the new Mopar catalog … items which are warrantied and can be financed on the Sport’s note.

Not that it’s the most capital of ideas to finance accessories, of course, unless one is planning to keep the thing until its wheels fall off. Whatever one decides, just make sure not to fall for the other 2018 Wrangler dealers will surely soon be advertising at fire-sale prices.

Not every base model has aced it. The ones that have? They help make the automotive landscape a lot better. Any others you can think of, B&B? Let us know in the comments. Naturally, feel free to eviscerate our selections.

The model above is shown with American options and is priced in Freedom Dollars absent of any rebates or destination fees. As always, your dealer may sell for less.

[Images: Fiat Chrysler Automobiles, © 2017 Matthew Guy]

Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

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  • Multicam Multicam on Dec 27, 2017

    My YJ doesn't have AC and since I live in humid Columbus, GA it is sorely missed. On the plus side, the engine bay is so empty (even with the 6-cyl) that I can work on one thing while a buddy wrenches on something else. I'm selling it to get the last great Wrangler, the 2006 Rubicon LJ (the first LJ). Same easy-to-work-on straight six but with a better ride and more cargo space than a YJ. I briefly considered waiting for a 2019 diesel Wrangler but it'll likely be overpriced and won't offer the manual transmission.

    • Wheeljack Wheeljack on Jan 01, 2018

      Go for the Rubicon LJ. You'll love it. I have one and it gets compliments wherever I go, along with the more than occasional offers to buy it from me, which are politely declined. Just be sure to check the cam sensor/oil pump drive unit carefully for unusual/excessive wear.

  • Goatshadow Goatshadow on Dec 28, 2017

    Not at all worth 3K more than a JK.

  • Jkross22 Their bet to just buy an existing platform from GM rather than build it from the ground up seems like a smart move. Building an infrastructure for EVs at this point doesn't seem like a wise choice. Perhaps they'll slow walk the development hoping that the tides change over the next 5 years. They'll probably need a longer time horizon than that.
  • Lou_BC Hard pass
  • TheEndlessEnigma These cars were bought and hooned. This is a bomb waiting to go off in an owner's driveway.
  • Kwik_Shift_Pro4X Thankfully I don't have to deal with GDI issues in my Frontier. These cleaners should do well for me if I win.
  • Theflyersfan Serious answer time...Honda used to stand for excellence in auto engineering. Their first main claim to fame was the CVCC (we don't need a catalytic converter!) engine and it sent from there. Their suspensions, their VTEC engines, slick manual transmissions, even a stowing minivan seat, all theirs. But I think they've been coasting a bit lately. Yes, the Civic Type-R has a powerful small engine, but the Honda of old would have found a way to get more revs out of it and make it feel like an i-VTEC engine of old instead of any old turbo engine that can be found in a multitude of performance small cars. Their 1.5L turbo-4...well...have they ever figured out the oil dilution problems? Very un-Honda-like. Paint issues that still linger. Cheaper feeling interior trim. All things that fly in the face of what Honda once was. The only thing that they seem to have kept have been the sales staff that treat you with utter contempt for daring to walk into their inner sanctum and wanting a deal on something that isn't a bare-bones CR-V. So Honda, beat the rest of your Japanese and Korean rivals, and plug-in hybridize everything. If you want a relatively (in an engineering way) easy way to get ahead of the curve, raise the CAFE score, and have a major point to advertise, and be able to sell to those who can't plug in easily, sell them on something that will get, for example, 35% better mileage, plug in when you get a chance, and drives like a Honda. Bring back some of the engineering skills that Honda once stood for. And then start introducing a portfolio of EVs once people are more comfortable with the idea of plugging in. People seeing that they can easily use an EV for their daily errands with the gas engine never starting will eventually sell them on a future EV because that range anxiety will be lessened. The all EV leap is still a bridge too far, especially as recent sales numbers have shown. Baby steps. That's how you win people over.
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