Report: Ford Building New Auto Plant in Mexico

Aaron Cole
by Aaron Cole

Ford will announce plans early this year to build a new plant in Mexico, Reuters reported Thursday. The $1.5 billion plant will produce 350,000 cars annually and could eventually produce the new Focus after production of that car leaves Ford’s Wayne, Michigan plant in 2018.

Ford didn’t comment on the report.

Reuters said Mexican officials with knowledge of the facility confirmed that the plant would be built in the state of San Luis Potosi.

BMW announced in 2014 that it would build a new plant in the Mexican state by 2019, and engine-maker Cummins already has a factory there.

Ford has several facilities in Mexico where it makes cars and trucks including its Fiesta and heavy-duty trucks.


Aaron Cole
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  • Ruggles Ruggles on Jan 18, 2016

    RE: "Dealers look to make a cut on new product sold, and this cut may vary from holdback + an amount + maybe finance bonus to holy crap we buried her as a certain Buick dealer recently demonstrated." The paperwork posted showed no such thing.

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    • Ruggles Ruggles on Jan 18, 2016

      @Pch101 RE: "I have my doubts that the comment re: an increasing spread between invoice and MSRP is correct. If anything, I would expect that the opposite is true, particularly with some of the domestics." My quote: "ALSO beginning decades ago, the markup over invoice has been steadily reduced." CAFE is part of every calculation auto manufacturers make these days, and certainly a large part of where they locate production. For years we have been talking about various strategies that might be employed when fuel prices are low and production of high CAFE vehicles is needed to mitigate possible fines. Incentives on high fuel economy vehicles today cause reduced residual values, something on the mind of those who's business has to do with predicting those residual values. As someone who has been involved in leasing for a few decades, I follow this with great interest. Historical perspective comes in handy.

  • Ruggles Ruggles on Jan 18, 2016

    RE: The "Reply" button - It makes no difference if I am on a 4 gig RAM lap top or my 64 GIG RAM desktop at my office, TTAC contains so many popups, graphics, videos, etc. to make smooth and quick loading difficult and scrolling to a particular post more than I have the patience for. Every time you invest in a more capable machine these sites increase their overhead faster so we keep falling behind. If a car dealer was this greedy for revenue the masses would be in maximum wail mode. Not so much here. What gives?

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    • Highdesertcat Highdesertcat on Jan 18, 2016

      @RideHeight My guess would be it isn't the ads that are causing the slow-downs, but whatever they've got running in the background that is causing things to slow down. I am using an iPad Air/iOS9.2, Sony Vaio/XP laptop, and a Dell XPS 27T/Win8.1 AIO PC and have no problems even when running them simultaneously through my NetGear 5GHz wi-fi router.

  • Ruggles Ruggles on Jan 18, 2016

    RE: "You think because most of us can’t see inside your top hat we don’t know whats happening?" YES! RE: "Its a business, dealers need to make money or they fold. We get it." Good! RE: "Your decades of experience and valuable insight aside, if you don’t think “wow that’s kinda dick” when people get buried in junk product its your own affair. But it doesn’t help the case of us thinking wow “some dealers are f*ckwads”." When you figure out how to articulate this "thought" I'll be glad to respond to it.

    • 28-Cars-Later 28-Cars-Later on Jan 18, 2016

      Information is freely available to those who seek it. The customers you typically deal with may lack the intelligence or drive to see this information but what one must be weary of is hubris. I don't want to put words in your mouth but your continued defense of whatever really happened in Jack's piece suggests you endorse such behavior. His article's figures and tone aside, the goal of the salesperson should be to meet the customer's needs with the product he is selling. I realize there is a grey area where "the right product for the customer is the one I'm selling right now" but one must operate with a set of ethics to a point. I am disgusted by those who prey on the elderly and otherwise slow, if such a thing is all in a days work at the Ruggles shop than fine be a sociopath... but it will catch up with your business. Word travels fast in the internet age.

  • Ruggles Ruggles on Jan 18, 2016

    RE: "Information is freely available to those who seek it. The customers you typically deal with may lack the intelligence or drive to see this information but what one must be weary of is hubris." Information is a lot easier to obtain than to unpack. RE: "I don’t want to put words in your mouth but your continued defense of whatever really happened in Jack’s piece suggests you endorse such behavior." I do NOT endorse the behavior of "journalists" writing hatchet pieces without documentation with the purpose to inflame rather than to report. I endorse the facts. I recommend that dealers make what is available mindful of the fact that repeat business is more important than short term. I am also mindful of the fact that consumers don't typically know what they think. I repeatedly ask groups if they think a 10% gross profit is fair for a dealer to make and I rarely get anyone to say that's not fair. But let me use $3K instead of 10%, and they're up in arms. RE: "His article’s figures and tone aside, the goal of the salesperson should be to meet the customer’s needs with the product he is selling." If you want to own a business where that is your guiding light, be my guest. It makes it a lot easier if you find a vehicle that the consumer really wants than to try to shoehorn them into something that makes better sense for them but they don't want. We're car sales people, not their parents. Besides, lenders typically dictate what consumers can buy based on the amount they will carry. Most consumers have negative trade equity and want more than they can get financed because most have NO CASH to overcome their negative equity. RE: "I realize there is a grey area where “the right product for the customer is the one I’m selling right now” but one must operate with a set of ethics to a point. I am disgusted by those who prey on the elderly and otherwise slow, if such a thing is all in a days work at the Ruggles shop than fine be a sociopath… but it will catch up with your business. Word travels fast in the internet age." Word has always traveled fast. Again, if you want to set some kind of standards for little old ladies, etc., and operate a dealership that way, knock yourself out. You can set your own formula since it will be your money. In a Ruggles operation the people you reference will pay profit and be WELL taken care of because their business will be HI VALUE. In fact, they'll get priority over the mooches any day.

    • 28-Cars-Later 28-Cars-Later on Jan 18, 2016

      Fair enough, I agree to your points. My favorite being: Information is a lot easier to obtain than to unpack. Très sage.

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