Denso, Sharp Ink Deal On Integrating Home And Car Electronics

TTAC Staff
by TTAC Staff

Denso, the automotive electronics supplier with close ties to Toyota, has signed an agreement to buy $25.4 million worth of stock in the Sharp consumer electronics company. According to Automotive News, Denso says that the goal is to create new technologies that “improve the comfort, safety and convenience of vehicles by integrating vehicle technologies with home electronic technologies.”

Gartner Inc. analyst Thilo Koslowski described potential benefits of integrating home and car electronics, suggesting things like infotainment that follows you from home to car and vice versa. Automated home functions could be made more intelligent, knowing when you have left or are about to arrive. “There are multiple ways of doing this, including things turning off when you leave because the car will communicate that it’s leaving your house. There are definitely some scenarios that have to do with smart home automation where you can automate certain functions.”

“This is an attempt by Denso to be prepared for what the future will bring. Companies need to figure out what that means once we have connectivity established in the automotive industry within cars. What is the next frontier?,” Koslowski said. “That is going to be other environments outside the automobile, other industries outside of automotive that actually will have to come together. I think that’s where Denso is taking innovative lead by saying we want to be part of this, at least in small steps.”

Denso supplies advanced technology, systems and components for thermal, powertrain control, electronics and safety. According to the Automotive News, Denso is the second biggest supplier in the industry. Toyota Motor Corp. owns 23 percent of Denso. Sharp builds home electronics such as televisions along with appliances and presentation and display products, like the touch panels for Apple’s iPhones. The stock purchase represents a little more than a half percent stake in Sharp, which has a current market capitalization of more than $4.5 billion.

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  • Old Man Pants Old Man Pants on Sep 19, 2013

    So Japanese. If they could digitize and network digestive tracts they'd do it. Just 'cause. Oops, too late... forgot about HUMANCENTiPAD. We beat 'em!

  • BigOldChryslers BigOldChryslers on Sep 19, 2013

    From a home automation standpoint, I think this kind of thing exists now. I was reading about it last week. Using Z-wave home automation, there is a brand called "Smart Things" (http://www.smartthings.com/). They have a sensor the uses key fobs which you carry around to detect your presence and location within the house. Their Z-wave hub also has an ethernet connection. It can be controlled remotely via your smartphone and also integrates with the "If This Then That" service (https://ifttt.com/smartthings) to be programmed to perform even more actions automatically.

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