Volkswagen Reports Strong January

Bertel Schmitt
by Bertel Schmitt
volkswagen reports strong january

Volkswagen raced into the new year, and any silent hopes by the competition that the Wolfsburg juggernaut would finally be slowed down by the drag called Europe were dashed. Europe’s largest carmakers began the year with a 14.9 percent increase, delivering nearly 100,000 units more worldwide than in January 2012.

Volkswagen global group deliveries January 20131M’131M’12YoYJan’13Jan’12YoYTotal749,900652,40014.9%749,900652,40014.9%Europe252,200259,900-3.0%252,200259,900-3.0%Ger73,90074,100-0.2%73,90074,100-0.2%WEur ex D138,100144,400-4.4%138,100144,400-4.4%EEur40,20041,400-2.9%40,20041,400-2.9%China298,300208,20043.3%298,300208,20043.3%USA42,70036,70016.2%42,70036,70016.2%South Am77,30078,100-0.9%77,30078,100-0.9%Black: VW data. Blue: TTAC calculatedIncluding Porsche from August 1, 2012. Excluding MAN and Scania

In January, Volkswagen sold 7,700 fewer units in Europe, a drop in the proverbial bucket compared to the 90,100 units it sold more in China and the U.S.

In its communique, the company went to great pains to explain that “the sizable increase in China” was “due to the later date set for the Chinese New Year.” The company warned that “for February, we expect a decline in deliveries in China as a result of this special effect.” In China, Volkswagen sold 298,300 units in January, missing GM’s 310,765 by a hair.

Volkswagen continues to receive TTAC’s kudos for spin-free reporting of numbers. If there is a minus in front of a percent, Volkswagen does not hide the number, as another large automaker still does.

Volkswagen January deliveries, by brand1M’131M’12YoYJan’13Jan’12YoYVolkswagen Passenger Cars491,900419,10017.4%491,900419,10017.4%Audi111,80096,10016.3%111,80096,10016.3%Porsche12,10012,100ŠKODA69,50075,400-7.8%69,50075,400-7.8%SEAT25,90021,70019.1%25,90021,70019.1%Volkswagen Commercial37,90039,500-4.0%37,90039,500-4.0%

Among Volkswagen’s brands, Seat surprises with a 19.1% plus. Volkswagen explains the sudden drop at Skoda with “the market launch of the new Octavia.” Audi’s strong sales go mostly on account of China (37,700 units, +38.5 percent) and the U.S. (10,100 units, +7.5 percent)

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  • ZekeToronto ZekeToronto on Feb 15, 2013

    Interesting that weak sister Seat was able to pick up up much of Skoda's January deficit in Europe.

    • Hreardon Hreardon on Feb 15, 2013

      Zeke, Part of that may be due to market availability of the new Leon, whereas Skoda has announced, but not yet delivered the new Octavia. My understanding from talking with friends overseas is that there is a big backlog of orders for new MQB product: Golf, A3, Leon. Part of that is due to demand and part of it is due to parts shortages. In the A3, in particular, it seems that if customers spec the S-Line or sport suspensions their orders are being delayed upwards of 3 months. Likely there are some kinks in the supply chain as things ramp. The MQB product rollout has been pretty aggressive: March 2012 - A3 3-door September 2012 - A3 Sportback, Golf 7, Seat Leon, S3 3-door December 2012 - Octavia March 2013 - S3 Sportback, potential A3 Sportback alt-drivetrain, potential A3 Sedan, GTI Reading the cards, just about all of VW's product line should be MQB by the end of 2014. Gotta make back that $70 billion investment somehow, kids!

  • Athos Nobile Athos Nobile on Feb 15, 2013

    Great picture. Is it me or the tailgate is made of a composite material? Then you can spot 2 opportunities to simplify the assembly, reduce cost and weight at the same time around that area. And kudos for having a walk in chassis.

    • Th009 Th009 on Feb 15, 2013

      I don't believe it's a composite tailgate. That said, I wouldn't be able to spot the two opportunities if it were!

  • ToolGuy CXXVIII comments?!?
  • ToolGuy I did truck things with my truck this past week, twenty-odd miles from home (farther than usual). Recall that the interior bed space of my (modified) truck is 98" x 74". On the ride home yesterday the bed carried a 20 foot extension ladder (10 feet long, flagged 14 inches past the rear bumper), two other ladders, a smallish air compressor, a largish shop vac, three large bins, some materials, some scrap, and a slew of tool cases/bags. It was pretty full, is what I'm saying.The range of the Cybertruck would have been just fine. Nothing I carried had any substantial weight to it, in truck terms. The frunk would have been extremely useful (lock the tool cases there, out of the way of the Bed Stuff, away from prying eyes and grasping fingers -- you say I can charge my cordless tools there? bonus). Stainless steel plus no paint is a plus.Apparently the Cybertruck bed will be 78" long (but over 96" with the tailgate folded down) and 60-65" wide. And then Tesla promises "100 cubic feet of exterior, lockable storage — including the under-bed, frunk and sail pillars." Underbed storage requires the bed to be clear of other stuff, but bottom line everything would have fit, especially when we consider the second row of seats (tools and some materials out of the weather).Some days I was hauling mostly air on one leg of the trip. There were several store runs involved, some for 8-foot stock. One day I bummed a ride in a Roush Mustang. Three separate times other drivers tried to run into my truck (stainless steel panels, yes please). The fuel savings would be large enough for me to notice and to care.TL;DR: This truck would work for me, as a truck. Sample size = 1.
  • Art Vandelay Dodge should bring this back. They could sell it as the classic classic classic model
  • Surferjoe Still have a 2013 RDX, naturally aspirated V6, just can't get behind a 4 banger turbo.Also gloriously absent, ESS, lane departure warnings, etc.
  • ToolGuy Is it a genuine Top Hand? Oh, I forgot, I don't care. 🙂