America's Fastest Cars – Fastest Off The Lot, Vrooooom ...

Bertel Schmitt
by Bertel Schmitt

This list, compiled by Edmunds.com shows America’s 50 hottest and fastest cars. They are so fast that dealers can’t keep them on the lot. Off the truck, out of the door.

Says Michelle Krebs of Edmunds:

”The Prius C, the newest, smallest and least expensive member of the Toyota Prius hybrid family, barely has time to get its tires dirty because the Prius C, with a starting price of about $19,000, stays on the dealership lot only about eight days until a buyer drives it away. By comparison, the average vehicle across the U.S. industry sat on a dealership’s lot an average of 53 days in March, according to Edmunds.com’s metric referred to as days-to-turn — the number of days between a vehicle being delivered to a dealership to it being purchased by a customer.”

America’s Fastest Selling Cars

RankMakeModelDTT1ToyotaPrius c82AudiQ7113MazdaCX-5114HyundaiElantra125PorscheCayenne136AudiQ5137SubaruImpreza148BMWX6149HondaCR-V1510LexusGS 3501511HyundaiVeloster1612VolkswagenJetta SportWagen1613ToyotaHighlander Hybrid1714ToyotaCamry Hybrid1815KiaSoul1816AudiA61917Land RoverRange Rover Evoque1918HyundaiAccent2019HondaPilot2020BMWX32121Mercedes-BenzCLS-Class2122ToyotaPrius v2123ChevroletExpress2324HyundaiTucson2325KiaRio2526Mercedes-BenzM-Class2527SubaruOutback2528LexusGX 4602529BMWX52630AudiA52631MINICooper Coupe2632Land RoverRange Rover Sport2733ScioniQ2734Toyota4Runner2835VolkswagenPassat2836VolvoXC602837LexusCT 200h2838FordE-Series Wagon2939MINICooper2940SubaruForester2941AudiA32942ToyotaHighlander3043ToyotaTacoma3044LexusRX 3503145VolkswagenBeetle3146HondaFit3147AcuraMDX3248BuickVerano3249AcuraTSX Sport Wagon3250ToyotaPrius33

The velocity of inventory is measured in DTT – Days To Turn. Inventories are a closely watched metric in the industry, and you should watch it too. Fast moving inventory can mean that the car is in high demand, in short supply, or both. It also tells you that your bargaining power is low – there is a customer right behind you. Cars that stick around much longer than the industry-standard two months attract incentives to move the metal. Those incentives may not be as generous as they used to be. Michelle Krebs explains:

“Since the recession and the bankruptcies of General Motors and Chrysler, automakers have been much more disciplined about keeping production in line with customer demand. The industry’s average days-to-turn has been in 47 and 57 days since January 2010. If inventories begin to bloat, the manufacturer shuts down the factory until the marketplace sops up the inventory, as is the current case with GM’s extended-range plug-in hybrid Chevrolet Volt.

Stricter production discipline allows automakers to show restraint on incentives, which are at their lowest levels since 2008, according to Edmunds.com’s Total Cost of Incentives (TCI) calculations. That’s bad news for consumers because low inventories and quick turn of vehicles equals little — if any — discounts and haggling room on the showroom floor for hot sellers.”

Brand new models tend to enter the list of hot sellers like shooting stars: Oooh, aaaah, burnout. Factories slowly and cautiously ramp up production to ensure there are no glitches. At the same time, certain consumers absolutely must have the latest, greatest vehicle on the market. According to Ms Krebs, shooting star candidates are the Lexus GS 350 sedan, Mazda CX-5 SUV, Porsche Cayenne SUV, the Subaru Impreza sedan and the Honda CR-V. Then there are the regulars of the list. Says Krebs:

“Some companies and certain of their models make the quickest-selling vehicles just about every month, indicating the strength of the brand and the product as well as the automaker’s capacity constraint. Two notable ones are Audi and Hyundai.”

Edmunds lists the 20 fastest-selling cars on its website. We asked Edmunds to give us the whole list, fast sellers and lot queens. We received a list of the top 50, but not more, due to “low sample sizes.” Mind you, the #50 on this list is still in an enviable position with a little less than double the industry-standard 2 month inventory velocity.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Russycle Russycle on Apr 19, 2012

    I don't get why the CR-V is a shooting star. Were people really holding off on buying a 2011 to get the new model that in most respects is indistinguishable from the old one? Or has making the switch constrained production, so dealers aren't getting as many units as they did last year?

    • See 1 previous
    • EChid EChid on Apr 20, 2012

      @fvfvsix It has been since Gen 2 debuted as well. Tonnes of those things on the road...

  • Nick Nick on Apr 19, 2012

    A weighted average would be more useful.

  • Tassos I, TASSOS, am a MISERABLE PERSON WITH NOTHING positive or neutral to add. I USED TO BE ACCOMPLISHED but THE CHANGE IN my demeanour following MY COGNITIVE DECLINE, has undone all of MY CONTRIBUTIONS.
  • Polishdon I owned a '16 Chrysler 200s. Bought it used with around 8K miles and traded it in with 90K miles (Wife hates cars with 100K+ miles). It was extremely reliable and was towed just one (Due to duel flats and bent rims from a pothole my daughter who was driving failed to avoid). Was a great car, only pet peeve was the rear seat entry. That was terrible. Replaced it with a brand new '23 Camry LE. Biggest mistake ever! Car has had nothing but minor/mid-level gremlins since day one. Parts falling off, paint issue, rim/tire issues, Bluetooth connection problems, TPMS issues, etc. Going back to the dealer AGAIN in a few weeks for another round of service.
  • Bil65789488 Consumers or manufacturers didn't kill sedans, the government, CAFE, and ZEV killed sedans. With far higher standards and taxes/penalties on sedans than SUVs or trucks, it is no mystery why this is happening.
  • Redapple2 Flyer: Caveat. Subaru. Near 9 inches ground clearance and near Land Rover AWD system, They can do some impressive things off road. (I m not talking Moab trails).
  • Corey Lewis The short truck is terrible. The tire blocks all rear visibility while making the tiny bed very tricky to access. And the wheels on it look like they're from 2002. Other than that, I really like the idea of the Grenadier and it seems like a good effort. I wouldn't buy one because of the tractor recirculating ball steering, which makes it terrible in everyday use.
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