Car Collector's Corner: 1948 Hudson. Faithful Party Wagon Since 1968

J Sutherland
by J Sutherland

Most car guys look back over many years with fondness at their favorite misspent youth car. Roger Ward just looks in his garage. Unfortunately, a favorite car is usually found in an out of focus, badly faded photograph-at best.

But Roger Ward clung to his family-owned 1948 Hudson like grim death, and he still owns it well over 40 years later.

Roger’s Hudson adventures technically started back in 1965 when his great uncle died and Roger’s dad was stuck with the sale of the old sedan. As Roger pointed out, “the Mustang had just come out so nobody wanted it”.

His older brother drove the Hudson for a year, but he didn’t connect with this classy old ride. So Roger stepped up and said, “I’ll take it”. Roger didn’t care about the late 40s styling-even in the swinging 1960s, because this was his first car and it came with one huge option – freedom.

Roger admitted that “my old Hudson got stopped by the police a few times but not very often because a car like that slipped under the radar plus I took every back road into town”. That’s a good thing because the Hudson was “Party Central” for his football team. He would routinely stuff 8 guys in the car and head to the lake.

He attributed his “under the radar” status with the authorities to a polite approach – in other words, he didn’t have that late 60s anti-authority attitude, and his Hudson said boring, not out of control.

Roger’s only brushes with “hippie-ism” came when he’d drive the Hudson to the big city to see concerts by bands like Quicksilver Messenger Service. But the Hudson was as reliable as a tax bill in April on the longer road trips back in the 1968-69 era.

Fittingly, Roger can only remember one incident with the Hudson where the car left him in hitchhiking mode. It stopped on the way to his favorite resort town where “some guy in a Hudson of all things, actually stopped and gave me a ride.” Roger estimated that he left between 5 and 8 people waiting back in the car.

Roger has never regretted keeping this legacy car. With the money he saved money over the years, he brought the party wagon back to pristine condition. The only change he made was paint – a body man told him “that’s an old man’s color” and Roger took his advice.

Over time, he’s done the mechanicals as well, so the car is probably in better shape than it was back in 1968 when he spoke those famous words, “I’ll take it”.

Varsity Hall is gone now and there’s no word on a Quicksilver Messenger Service reunion tour, but after all those years, Roger still has his beloved Hudson.

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J Sutherland
J Sutherland

Online collector car writer/webmaster and enthusiast

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  • Relton Relton on Mar 27, 2012

    I bought my first Hudson, a 50 Pacemaker, in 71, the same year I got married. I dragged the old car home, it didn't run 'cause it had been in a barn since 54. My new wife looked at it skeptically, and said, "Is there anything else I should know about"? I still have the Hudson, and I'm still married. Bob

  • Fincar1 Fincar1 on Mar 27, 2012

    My uncle was quite the talk of the family when he got his two-tone blue Step-Down Hudson sedan in 1949...quite overshadowed my father's new Packard the year after.

  • IBx1 Never got the appeal of these; it looks like there was a Soviet mandate to create a car with two doors and a roof that could be configured in different ways.
  • CAMeyer Considering how many voters will be voting for Trump because they remember that gas prices were low in 2020–never mind the pandemic—this seems like a wise move.
  • The Oracle Been out on the boat on Lake James (NC) and cooking up some hella good food here with friends at the lake place.
  • ToolGuy Also on to-do list: Read the latest Steve S. fiction work on TTAC (May 20 Junkyard Find)
  • 1995 SC I'm likely in the minority, but I really liked the last Eldorado best. That and the STS.