Adventures In Marketing: Ancient Buster Keaton Forces Lion Into Flat-Nose Econoline

Murilee Martin
by Murilee Martin
adventures in marketing ancient buster keaton forces lion into flat nose econoline

Buster Keaton reached the height of his fame in about 1927, but Ford’s 1966 marketers must have figured that nostalgia for the allegedly wholesome silent-film era would be big, what with all the not-so-wholesome madness heating up in the United States at that time. How about we put Buster Keaton in the Econoline?

Keaton died of lung cancer later in 1966, so this may well have been his final acting role. The flat-nose Econoline had but one more year to go, so perhaps the choice of actors was a fitting one.

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  • Bunkie Bunkie on Feb 18, 2011

    Let's not forget what I think may have been his final role in "A Funny Thing Happened on the way to the Forum".

    • Fastback Fastback on Feb 18, 2011

      ah..... (takes hat off and genuflects) The Great Zero!

  • Andy D Andy D on Feb 18, 2011

    Mickey Rooney and Buddy Hacket flying the twin Beechcraft through the Coca Cola sign!!!!!! Milton Berle and Terry Thomas fighting in the desert. IAMMMMW Is the classic comedy

  • John Fritz John Fritz on Feb 18, 2011

    I think that's the funniest forty-some year old car commercial I've ever seen.

  • Robert.Walter Robert.Walter on Feb 18, 2011

    On account of it's feline cargo, wouldn't it be more appropriately called an "Econolion"?