The Next Cayenne Will Be An Audi

Bertel Schmitt
by Bertel Schmitt
the next cayenne will be an audi

Audi will be developing all future larger SUVs offered by the many Volkswagen brands: The Porsche Cayenne, the Volkswagen Touareg, the Audi Q7 and whatever other larger 4x4s the other brands might offer (fat chance.) Audi was just handed the “Entwicklungshoheit” (design supremacy) for the brutes. Heretofore, they were designed by Porsche. Don’t cry Porsche, they received another job as a trade.

The catfight over who will be having the Entwicklungshoheit for all future sportscars in the Volkswagen realm has been decided also. And the winner is: Porsche. Audi had tried to get that job, but weren’t given high odds. The boys in Zuffenhause will also design the kit from which all luxury sedans such as the Panamera, and probably the Bentley et all will be built. All in all, not a bad decision.

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6 of 9 comments
  • John Horner John Horner on Dec 09, 2010

    These seem like very sensible decisions. The Quattro people do all the SUVs while the sportscar people do the sportscars and very high end luxury sedans. The high end sedan decision was probably a jump ball, but the Panamera pushed it over to the Porsche side of the net.

    I wonder where the Audi TT and VW Scirocco fit into future plans?

    • See 1 previous
    • JJ JJ on Dec 10, 2010

      True enough... I still wonder though that if there will be anything like an Audi R4 (that has been rumoured) or maybe an R6 (which seems inevitable in the future) that are not based on a Golf platform, at some point Porsche will step in and say...yesz leave zhat zo uz, vill you. Ve vill make ze car a hecktriebler, yesz... Because that would be nice. Pretty much anything Audi can do Porsche can do better (except interiors) and we'd finally, FINALLY might get an RWD Audi. Or has Audi now reached the point of no return where they've snubbed RWD for so long in favour of Quattro that to offer it now would be too much of an excersize in loosing face?

  • Tom Tom on Dec 09, 2010

    "I wonder where the Audi TT and VW Scirocco fit into future plans?" Well, both are based upon the Golf platform and they'll probably remain there. Anything else would be very surprising. So VW it is...

  • Flanagan Flanagan on Dec 10, 2010

    I wonder where the Audi R8 fit into future plans? Oh, my god, we need this car until the Acura Nsx resurrection

  • Dimwit Dimwit on Dec 11, 2010

    Does anyone have an idea what this will mean on the SUV side? Better? More complex? Cheaper? Less fiddlely bits?