The Renault Kang Doh!

Cammy Corrigan
by Cammy Corrigan

Full Disclosure: I hate “The Simpsons” and I hate Renault cars. So this article is going to have me seething.

Marketing Week reports that Renault is making a special edition of their family van, the Kangoo. The Simpsons’ Renault Kangoo. Each vehicle will be fitted with a Tom-Tom sat-nav system which will be installed with that “wonderful, funny, lovable character” Homer Simpson. Carl Lumbard, senior vice president and managing director at Twentieth Century Fox Consumer Products said “Renault has really taken brand partnership to another level. The transition from a hugely successful promotion to an actual product highlight the strength of the collaboration and a pioneering new product for both Renault and The Simpsons.”

For unfathomable reasons, the car will only be available in Belgium. What did they do to deserve that kind of punishment? Actually, Renault and The Simpsons are a good pairing. Both are a joke. I’m off to watch “South Park” now…

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4 of 10 comments
  • Wan Chun Hung Wan Chun Hung on Nov 11, 2010

    I do agree Renault marketing needs improvement, but not all their cars are mundane. You must drive their Renault Sport range. They are some of the best affordable performance cars on sale...outside of the US.

  • .5MT .5MT on Nov 11, 2010

    I hate pretense and phony, you've done enough for me. One less reader for you Cammy (LOL). Edit: And thank Gawd you don't come with the car.

  • Beerboy12 Beerboy12 on Nov 11, 2010

    Hey! would someone please start selling Renaults in the USA. I seriously do want to drive a "joke". Mostly because they are much more amusing to drive than the rest... My track day weapon of choice would undoubtedly be the Clio Spot.

  • Marcelo de Vasconcellos Marcelo de Vasconcellos on Nov 13, 2010

    I like this car. I'd even buy one for my family. It also fits very well the active lifestyle. Good space to carry your things. Also good for small businesses and craftspeople. Don't care for Homer, the Simpsons or his voice on my GPS, b ut I get the appeal. BTW, this is a sincere question. How does Kia get away with calling its car the "design car" and is perceived as cool, while the Kangoo and others (Fiat Doblo, Peugeot, etc.) are not? Any body else think the Soul is so original and not based at all on these cars? Sorry, I prefer the original and uncool Kangoo.