Sign of the Times: Badvertising Edition

Jeff Puthuff
by Jeff Puthuff

What do you do when your £50,000 ($82,000) Range Rover requires, in the span of 42,000 miles, the following repairs?

  • Six front ball joints;
  • Four front arm bushes [bushings?];
  • One new seat base;
  • Front and rear [near side?] struts;
  • Air conditioning system;
  • Anti-roll bar bushes; and
  • A “full” suspension unit

According to the Daily Mail, if you’re a Colchester, Essex, UK, man, you invest a bit of money in some vinyl decals, adorn your POS Range Rover with them, park it in front of the dealer and leave it there for any and all dealership visitors to see. And, because you’ve parked it on a public street, the dealership has no recourse to have the vehicle removed!

Workers at the dealership refused to identify the owner of the lemon. A spokesman for Jaguar – Land Rover says that all the repairs for the Range Rover have been performed under warranty and adds, “However, we are disappointed this customer’s experience has been unfortunate and as such we have made a goodwill offer towards helping him into a new vehicle.”

A generous offer on the face of it, but what about the man’s time and aggravation? Is that only worth a new Jaguar or a new Range Rover? Good luck to Mr. Anonymous.

Jeff Puthuff
Jeff Puthuff

Early 30s California guy driving a 97 Infiniti I30. Past cars: 90 Cavalier, 82 Skylark, 78 Courier, 61 Beetle.

More by Jeff Puthuff

Comments
Join the conversation
2 of 54 comments
  • JohnHowardOxley JohnHowardOxley on Jun 04, 2009

    @ Bimmer: While the "C" in TTAC is for cars, not computers, my experience with Seagate HDD has been so bad [the other brand to avoid, pretty easy, because they don't make them any more, was the Yugo-quality IBM "Deskstar" SCSI drive, fondly known as the "Deathstar", which ate up years of my data] that to this day, whenever purchasing computers or parts, I insist that the brand not be Seagate/Maxstor. Which makes me wonder, what brand is the HDD in my BMW that supports the nav system?

  • Nicodemus Nicodemus on Sep 04, 2009

    Reliability is a funny thing that is more based on perception and expectation than it is on statisics. It's a strange thing that Toyota always rate at the top of consumer quality, but seem to have as many if not more safety recalls as anyone else. http://www.recalls.gov.au/content/index.phtml/itemId/952855/fromItemId/952839 I think people overlook a lot of stuff that goes wrong with Toyotas.

  • Probert They already have hybrids, but these won't ever be them as they are built on the modular E-GMP skateboard.
  • Justin You guys still looking for that sportbak? I just saw one on the Facebook marketplace in Arizona
  • 28-Cars-Later I cannot remember what happens now, but there are whiteblocks in this period which develop a "tick" like sound which indicates they are toast (maybe head gasket?). Ten or so years ago I looked at an '03 or '04 S60 (I forget why) and I brought my Volvo indy along to tell me if it was worth my time - it ticked and that's when I learned this. This XC90 is probably worth about $300 as it sits, not kidding, and it will cost you conservatively $2500 for an engine swap (all the ones I see on car-part.com have north of 130K miles starting at $1,100 and that's not including freight to a shop, shop labor, other internals to do such as timing belt while engine out etc).
  • 28-Cars-Later Ford reported it lost $132,000 for each of its 10,000 electric vehicles sold in the first quarter of 2024, according to CNN. The sales were down 20 percent from the first quarter of 2023 and would “drag down earnings for the company overall.”The losses include “hundreds of millions being spent on research and development of the next generation of EVs for Ford. Those investments are years away from paying off.” [if they ever are recouped] Ford is the only major carmaker breaking out EV numbers by themselves. But other marques likely suffer similar losses. https://www.zerohedge.com/political/fords-120000-loss-vehicle-shows-california-ev-goals-are-impossible Given these facts, how did Tesla ever produce anything in volume let alone profit?
  • AZFelix Let's forego all of this dilly-dallying with autonomous cars and cut right to the chase and the only real solution.
Next